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Fair Trade as a Form of Aid to the Third World
TOMÁŠOVÁ, Veronika
The work describes Fair Trade organization that focuses on the aid to the Third World. The first chapter deals with free trade, which is a source of unfair trade practices. The next chapter presents the projects attempting to change this injustice. One project is supported by the UN, and one by the Czech Republic. The third chapter is devoted to the history, goals and features of Fair Trade. The next subchapter introduces the most often traded commodities such as coffee, tea, chocolate, rice and wine. The operation of Fair Trade both abroad and in the Czech Republic is described as well. This part also mentions another important subject {--} manufactures called sweatshops, where people are being enslaved. There are produced goods of luxury marks that are also sold in our shops. The last chapter concerns with the Excellent Plzeň Ltd Company, which sells goods of Fair Trade. And finally the chapter ends with the interview with Lenka Černá M.A, the founder of this company.
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Fair Trade - the chosen aspects
Karlíková, Nikola ; Černá, Iveta (advisor) ; Taušer, Josef (referee)
This thesis consider the Fair Trade concept as an alternative form of the trade solving poverty and promoting disadvantaged producers living in the developing countries. The major objective is to analyse benefits and inadequacies of the Fair Trade and to find out if it is possible from long-term point of view to reduce the poverty in the developing countries effectively. The thesis describes the present circumstances in the developing countries, the basic characteristics and the functioning of Fair Trade, the international trade with the coffee and the problem of clearing and Fair Trade price of the coffee and the problem of microfinancing. The last chapter evaluates advantages and disadvantages of Fair Trade.
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Marketing strategy of the concept of Fair Trade in the Czech Republic
Tlolková, Kristýna ; Pešek, Ondřej (advisor) ; Pehrová, Lucie (referee)
Subject of this Bachelor thesis is a description of the marketing strategy of the concept of Fair Trade in the Czech Republic and propose ways to improve it. The first part deals with the theoretical description of the marketing strategy and also introduces the concept of Fair Trade worldwide. The second part offers an overview of profit and nonprofit organizations involved in Fair Trade in the Czech Republic and describes the marketing strategy for the concept of Fair Trade. The practical part includes a SWOT analysis of the concept of Fair Trade, defines the strategy of marketing mix elements and presents various projects and campaigns.The conclusion is devoted to describe the potential impacts of marketing activities in the Czech society.
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Fair Trade as a market tool for development partnership and its perpectives
Kolmačková, Marie ; Pavlík, Petr (advisor) ; Horák, Jiří (referee)
The thesis is focused on the analysis of the Fair Trade question. It describes its basic characteristics as well as the living conditions in the developing countries that explain the reasons why to implement the system of fair trade. The standards made by the international organizations belong to the key part of the thesis. They help significantly when following the complete concept. The descriptions of the most important international and Czech Fair Trade representatives are included. The aim is to analyze the today's situation and current perspectives which are offered by the subjects involved in Fair Trade.
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Fair Trade: the Fair Trade Organization
Castro Chaparro, Enrique Adolfo ; Štěrbová, Ludmila (advisor) ; Zamykalová, Miroslava (referee)
The aim of the thesis is to clarify concepts regarding the Fair Trade system and to contribute to an objective debate about the viability of the model and its real effects. It analyses history and development of trade; trade institutions and major players, development theories and namely concepts of Free Trade and Fair Trade and the differences between them. It is not fair to blame the market for the poverty and hardships of the poor; but it is also unwise to expect things to be fixed alone. Fair Trade is an alternative; a choice. It must not be taken as something unquestionably beneficial, but it must not be demonized either: a sincere debate is necessary to assess the effectiveness of Fair Trade and other forms of help to combat poverty.
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Fair Trade: Altruismus, nebo egoismus?
Pánek, Martin ; Chalupníček, Pavel (advisor) ; Petrášek, František (referee)
This bachelor thesis discusses the issue of Fair Trade. It tries to solve the question whether Fair Trade is an altruistic, or an egoistic phenomenon. The thesis explains how the author understands the terms "altruism" and "egoism" and then describes the methodology used to distinguish between the two. Special attention is paid to the problem of information asymmetry and how Fair Trade is specific in this respect. The thesis largely discusses Fair Trade as development aid and questions the effectiveness of this particular kind of development aid; it clarifies what role the problem of altruism plays in it. This thesis also discusses the issue of public choice related to the main topic. It reviews some examples of public decisions and links them back to the question of altruism. Using standard microeconomic analysis, the thesis is concluded with a statement on altruism or egoism behind Fair Trade.
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Fair Trade - Its Functions and Impacts on the Trade with Thirld World Countries
Janda, Michal ; Mládek, Josef (advisor) ; Doležalová, Antonie (referee)
The aim of this work is to provide a comprehensive view on the issue of trade with Third world countries using the concept of fair trade. First, the discussion focuses on how fair trade should look like and how it should be different from the free market. Furthermore, this work deals mainly with the functions and effects of Fair Trade licensing, which sets out properly against the aforementioned interventionist concept of fair trade. After unloading the basic characteristics of licensing, its evolution and structure of the relevant licensing authorities, an economic analysis of the effectiveness of Fair Trade licenses in achieving the set goals follows. Possible impacts of Fair Trade on the society as a whole are discussed as well. The main aim is to answer the question whether Fair Trade is really the right approach to trade with poor producers from Third world countries and whether it is really necessary to abandon the free market conditions to achieve fair treatment and rewarding.
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Fair Trade in the international trade
Škodíková, Simona ; Štěrbová, Ludmila (advisor) ; Taušer, Josef (referee)
The thesis is devided into four separate thematic units. In the first chapter the business relations at the system of conventional international trade with business relations at the system of Fair Trade are differentiated. The second chapter focuses on a concept of Fair Trade and describes its history, system, principles and targets. The third chapter turns to the channels of distribution in Fair Trade and to the international control and certification organizations, especially Fairtrade Labelling Organization International and World Fair Trade Organization. The last chapter specializes in Europe and an enlargement of Fair Trade there. At first the level of development in Europe as whole and then in three chosen countries (Finland, Switzerland, Italy) is appreciated. This chapter is finished with a situation of Fair Trade in Czech Republic.
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Global Fair Trade Market Analysis
Haloun, Martin ; Němečková, Tereza (advisor) ; Adamcová, Lenka (referee)
The study analyzes a global market of Fair Trade products. It specializes on Fair Trade importers in developed countries in western Europe, in the USA, in Canada, in Japan and in Australia and New Zealand using regular economic measurements such as annual turnover, number of employees, number of points of sales, turnover's growth, etc. Final global judgement is based on the previous detailed countries' study. In addition the study proposes possible development in the future.
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