National Repository of Grey Literature 21 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
Peculiarities of the fantasy literature translation from English into Russian
Dolgushina, Mariia ; Stranz-Nikitina, Veronika (advisor) ; Rycheva, Ekaterina (referee)
Peculiarities of the fantasy literature translation from English into Russian ABSTRACT This thesis is devoted to the peculiarities of translating fantasy literature from English into Russian and studies these features on the example of several literary works. The paper is divided into theoretical and practical parts. The first part contains the theoretical foundations of the translation of literature in the chosen genre based on the thematic works of Russian-speaking and English- speaking authors. Lexical and grammatical features of fantasy literature, types and classification of translation transformations are also analyzed here. A separate chapter is devoted to the problems and difficulties encountered by translators who deal with the literature of the genre under study. The second part of the work contains an analysis of translation transformations, primarily lexical and grammatical, in the translation of selected works. The main purpose of the work is to compare the approaches of translators to different fantasy subgenres, such as magical, urban and humorous fantasy, which allows us to identify the specific features of the translation of each subgenre. Based on the comparison, the work will reveal which specific translation transformations prevail in the works of the selected subgenres. KEYWORDS...
A comparison of Hi-Fi components terminology between the Czech and Russian language
Muroň, Ondřej ; Rycheva, Ekaterina (advisor) ; Stranz-Nikitina, Veronika (referee)
The bachelor thesis focuses on the comparison of the terminology of Hi-Fi components in Czech and Russian. Hi-Fi technology, as well as technology in general, has undergone massive development since the beginning of the 20th century. The bachelor thesis aims to compare the reaction of the Czech and Russian languages to this development. The thesis will consider the distinctive features of both languages as well as possible changes in terminology after 1991 due to globalization. One of the aims of the bachelor thesis is also to create a glossary of nomenclature.
Meme as a cultural phenomenon in the Russian-speaking environment
Mikhalkova, Polina ; Rajnochová, Natalie (advisor) ; Rycheva, Ekaterina (referee)
Meme as a cultural phenomenon in the Russian-speaking environment Abstract In this work there is analysis of memes in the Russian language as part of communication and mentality not only in the Internet space, but also beyond it. The theoretical part is based on available scientific literature; in the practical part, attention is paid to various ways of forming memes, their classification and methods of application in speech and written communication. Purpose of writing this work: to determine what is a meme, to explain the reasons for the use of memes in the Internet space and in the domestic environment; analyze the ways of their formation and make a semantic classification.
Precedent phenomena in advertising discourse
Krasteleva, Anastasiia ; Rycheva, Ekaterina (advisor) ; Zaňko, Taťjana (referee)
Annotation. The authors of advertising texts are constantly looking for the most effective ways to attract the attention of the recipient. The use of precedent phenomena in advertising can increase its effectiveness. The thesis describes various types of advertising, as well as types of precedent phenomena and their functional and semantic specificity. The purpose of this study is to analyze the features of the use of precedent phenomena in Russian advertising and to identify different types of precedent phenomena used in advertising texts. In addition, an important part of the work is the database of advertising texts containing precedent phenomena.
Speech portrait of a poet-blogger on social networks
Burešová, Veronika ; Rycheva, Ekaterina (advisor) ; Volkova, Natalja (referee)
This paper aims to present a linguistic picture of a relatively new creative environment in the virtual Internet space. The thesis deals with speech specifics and communication strategies of poets publishing on social networks. The author analyses the features of the individual style of the poet-blogger, communication strategies and forms of presentation of poetic content. Available scientific works related to the issue of speech portrait are summarized in the thesis; analyzed the poet-blogger's speech behavior and methods of self-presentation; the expressive means used by the poet-blogger are classified and the principles of their use are generalized.
Speech aggression in Russian and Czech media discourse
Píšťková, Aneta ; Rycheva, Ekaterina (advisor) ; Stranz-Nikitina, Veronika (referee)
Verbal aggression appears more and more in the discourse of mass media to affect and manipulate consciousness of their receiver (such as promoting a biased point of view). Verbal aggression can be defined as an act of communication which is oriented on forming the emotional and mental state of a reader (mostly negative one). The thesis deals with the analysis of linguistic, functional and pragmatic characteristics of verbal aggression in both Russian and Czech mass media. In the thesis are characterized the forms and means of verbal aggression in the media discourse. The term verbal aggression is specified and its individual types are characterized.
Teaching Russian vocabulary at language level A1 using digital technologies
Hašková, Markéta ; Rycheva, Ekaterina (advisor) ; Rajnochová, Natalie (referee)
Teaching Russian vocabulary at language level A1 using digital technologies Markéta Hašková Abstract: This bachelor's thesis focuses on teaching Russian vocabulary at language level A1 using digital technologies. The work analyses problems of using digital technologies at teaching Russian vocabulary and challenges linked to it, which both teachers and students have to face. Digital technologies have to contribute to motivation and activation of students. The bachelor's thesis shows how we can use digital technologies for making exercises focused on teaching Russian as foreign language. The author offers different types of exercises created with the help of modern applications, as well as ways to develop the communicative competence of students using chatbots, including Chat GPT. Keywords: vocabulary, Russian language, Russian language as a foreign language, motivation, activation, didactic game, digital technologies, digital competences, digital literacy.
Genre features of fashion blogs
Cyrelčuková, Marta ; Rycheva, Ekaterina (advisor) ; Stranz-Nikitina, Veronika (referee)
Annotation:The blog is one of the most popular internet-genres. The paper analyzes the communicative space of blogs about fashion in stylistic, genre and discursive aspects. The author reveals the essence of the hypertext specifics of the fashion blog genre, and also analyzes the means of expression. As the study showed, the genre features of fashion blogs include the use of a large number of borrowings related to the field of fashion, the use of specific means of expression (which are focused primarily on the female audience as the main consumer of goods and services in this area), the author's desire to establish close contact with the audience and create a relaxed atmosphere of communication.
Genitive in Russian and Czech in a comparative perspective
Vovsíková, Michaela ; Zasina, Adrian Jan (advisor) ; Rycheva, Ekaterina (referee)
This bachelor thesis deals with occurrences and functions of the genitive case in the Czech and Russian languages. The aim of this study is to describe the occurrence and functions of the genitive case in original Russian texts, original Czech texts and Czech translations. The main goal of this thesis is to find out whether the occurrence of the genitive case in Czech texts is influenced by the original Russian texts. The theoretical part of this thesis offers the description of the genitive case and its functions in both languages with a more detailed description of partitive and negative functions of the genitive case. The practical part of this thesis compares original Russian texts with Czech translations using parallel corpus InterCorp. Furthermore, the practical part investigates the occurrence of the genitive case in Czech texts in the SYN2020 corpus. In conclusion, the thesis gives a summary of the data obtained from the provided corpus-based analysis and some recommendations for future research. Keywords: genitive case, Czech, Russian, comparison, corpus, translation
Genitive in Russian and Czech in a comparative perspective
Vovsíková, Michaela ; Zasina, Adrian Jan (advisor) ; Rycheva, Ekaterina (referee)
This bachelor thesis deals with occurrences and functions of the genitive case in Czech and Russian languages. The aim of this study is to describe the occurrence and functions of the genitive case in original Russian texts and their Czech translations. It also points out the frequency of the genitive case in original Czech texts. The main goal of this thesis is to find out whether the occurrence of the genitive case in Czech texts changes over time and whether the original Russian texts have any influence on their Czech translations. The theoretical part of this thesis offers the description of the genitive case and its functions in both languages with a more detailed description of partial and negative functions of the genitive case. The practical part of this thesis compares original Russian texts with their Czech translations using parallel corpus InterCorp. Furthermore, the practical part researches the occurrence of the genitive case in Czech texts in the SYN2020 corpus. This part also examines the genitive case in the Czech language from a diachronic perspective using diachronic corpus (diachronic part of SyD corpus). In conclusion, the thesis gives a summary of the data obtained from the corpus research. Keywords: genitive case, Czech, Russian, comparison, corpus, translation

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