Žádný přesný výsledek pro Berg,, Ladislava van den nebyl nalezen, zkusme místo něj použít Berg Ladislava van den ...
Národní úložiště šedé literatury Nalezeno 2 záznamů.  Hledání trvalo 0.05 vteřin. 
Marketing Strategy for Medical Devices Market
Coufalová, Hana ; Berg,, Ladislava van den (oponent) ; Chlebovský, Vít (vedoucí práce)
The master’s thesis is focused on a development of a marketing strategy for launching products on a high competitive market of medical devices. To be more specific, it focuses on a new product launch of an ablation catheter and a mapping system for treating cardiology illnesses produced by an American company St. Jude Medical. The thesis describes the launch in order to find critical points and optimize the entire process.
Marketing Strategy for Medical Devices Market
Coufalová, Hana ; Berg,, Ladislava van den (oponent) ; Chlebovský, Vít (vedoucí práce)
The master’s thesis is focused on a development of a marketing strategy for launching products on a high competitive market of medical devices. To be more specific, it focuses on a new product launch of an ablation catheter and a mapping system for treating cardiology illnesses produced by an American company St. Jude Medical. The thesis describes the launch in order to find critical points and optimize the entire process.

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