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The Investment Project of the Company XY s. r. o.
Koubek, Lukáš ; Oulehla, Jiří (referee) ; Luňáček, Jiří (advisor)
This thesis focuses on the comprehensive evaluation of the investment project for housing construction in Brno. In the paper I will first focus on the economic evaluation of the project and will define the conditions of the project for its acceptability and feasibility. Next, I will focus on the possibilities of the project sale and the associated risk analysis. The last section focuses on a separate proposal of promotional ways and a way of financing for the end customer.
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Business Plan Proposal for the Establishment of a Confectioner's
Koubek, Lukáš ; Prokopec, Přemysl (referee) ; Zvejšková, Michaela (advisor)
Bachelor thesis deals with creating of the proposal of the business plan for the establishment of confectionery. The aim of this work is the preparation of documents for business start-ups in production and sale of confectionery products. In the first part is covered theoretical basis for further follow-up of analyzing market. Based on the obtained information is created a business plan that defines the conditions for its implementation.
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Export of a Food Product of the Selected Company to the European Union Market
Filipová, Nikola ; Koubek, Lukáš (referee) ; Chlebovský, Vít (advisor)
This thesis deals with the expansion of the sugar product to the European Union market. The aim of this work is to recommend a suitable expansion strategy, analyze the selected market and evaluate the market potential for the entry of the selected company. We will focus on the survey of the Hungarian market, which is currently interesting for the company, we will examine the issue and then analyze it. In conclusion, we will find out whether it is worth entering this market and quantify the possible first steps. In the theoretical part of the thesis, the possibilities of entering the European Union market are selected. In the analytical part we‘ve analyzed the selected market and at the end of the work is proposed a strategy for entry.
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The Investment Project of the Company XY s. r. o.
Koubek, Lukáš ; Oulehla, Jiří (referee) ; Luňáček, Jiří (advisor)
This thesis focuses on the comprehensive evaluation of the investment project for housing construction in Brno. In the paper I will first focus on the economic evaluation of the project and will define the conditions of the project for its acceptability and feasibility. Next, I will focus on the possibilities of the project sale and the associated risk analysis. The last section focuses on a separate proposal of promotional ways and a way of financing for the end customer.
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Business Plan Proposal for the Establishment of a Confectioner's
Koubek, Lukáš ; Prokopec, Přemysl (referee) ; Zvejšková, Michaela (advisor)
Bachelor thesis deals with creating of the proposal of the business plan for the establishment of confectionery. The aim of this work is the preparation of documents for business start-ups in production and sale of confectionery products. In the first part is covered theoretical basis for further follow-up of analyzing market. Based on the obtained information is created a business plan that defines the conditions for its implementation.
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