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The Marketing Strategy Proposal in the Company
Byrtusová, Lucie ; Volhejnová, Kristýna (referee) ; Novák, Petr (advisor)
This thesis is focuses on the design of marketing strategy IKEA Brno. In the theoretical section explains the basic concept of marketing, customer types and conditions, kinds and types of marketing research. The practical part uses all this knowledge, especially to analyze customer satisfaction own surveys and company surveys. The work will be finished proposals to remedy the situation, which will be presented to the company.
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Traceability module for SCADA used in process industry
Byrtusová, Lucie ; Pásek, Jan (referee) ; Arm, Jakub (advisor)
The master thesis is focused on implementing a module for batch traceability into the existing SCADA system MagmaView. First, the theoretical part is dedicated to the research of ANSI/ISA-95 standard and traceability problematics in the process industry. First, the practical part analyses the design of the data model and model for user interaction. The next topic is the implementation of the mentioned models using several software tools such as the graphical environment of MagmaView, Groovy scripting, and communication with SQL database. Part of the implementation is also a testing project simulating a simple production process and the needs of the operator to work with the batches.
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Production Cell for Industry 4.0 testbed
Byrtusová, Lucie ; Jirgl, Miroslav (referee) ; Baštán, Ondřej (advisor)
The bachelor thesis is focused on Warehouse production cell, which is a part of the industry testbed 4.0. The first part analyzes the completion of mechanical design of the cell. Furthermore, the thesis deals with the electronic equipment of the cell, including the desing of the electrical wiring, to which electrotechnical documentation was elaborated. The described equipment is process instrumentation and control elements. In the instrumentation are included actuators and sensing elements. The control elements in the cell are PLC, motor drivers and HMI panel. Part of the thesis is devoted to the desing of the embedded driver firmware of unipolar stepper motors. Next part deals with software solution of the cell including PLC and visualization. The final part describes the achieved results.
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Traceability module for SCADA used in process industry
Byrtusová, Lucie ; Pásek, Jan (referee) ; Arm, Jakub (advisor)
The master thesis is focused on implementing a module for batch traceability into the existing SCADA system MagmaView. First, the theoretical part is dedicated to the research of ANSI/ISA-95 standard and traceability problematics in the process industry. First, the practical part analyses the design of the data model and model for user interaction. The next topic is the implementation of the mentioned models using several software tools such as the graphical environment of MagmaView, Groovy scripting, and communication with SQL database. Part of the implementation is also a testing project simulating a simple production process and the needs of the operator to work with the batches.
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Simple Embedded Stepper Motor Driver For Industrial Usage
Byrtusová, Lucie
Paper describes the possibility to control unipolar stepper motor from PLC using cheap microcontroller ATMEGA328P and 16-Bit I/O expander MCP23017. First is described the driver and explained the principals of I2C serial bus. Further is described microchip MCP23017 and it’s registers essential for this work. In the end are shown examples how to programm the controller via enviroment Arduino Studio.
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Production Cell for Industry 4.0 testbed
Byrtusová, Lucie ; Jirgl, Miroslav (referee) ; Baštán, Ondřej (advisor)
The bachelor thesis is focused on Warehouse production cell, which is a part of the industry testbed 4.0. The first part analyzes the completion of mechanical design of the cell. Furthermore, the thesis deals with the electronic equipment of the cell, including the desing of the electrical wiring, to which electrotechnical documentation was elaborated. The described equipment is process instrumentation and control elements. In the instrumentation are included actuators and sensing elements. The control elements in the cell are PLC, motor drivers and HMI panel. Part of the thesis is devoted to the desing of the embedded driver firmware of unipolar stepper motors. Next part deals with software solution of the cell including PLC and visualization. The final part describes the achieved results.
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|
The Marketing Strategy Proposal in the Company
Byrtusová, Lucie ; Volhejnová, Kristýna (referee) ; Novák, Petr (advisor)
This thesis is focuses on the design of marketing strategy IKEA Brno. In the theoretical section explains the basic concept of marketing, customer types and conditions, kinds and types of marketing research. The practical part uses all this knowledge, especially to analyze customer satisfaction own surveys and company surveys. The work will be finished proposals to remedy the situation, which will be presented to the company.
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