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Visual aspect of local election campaigns in 2010
Ďuríčková, Monika ; Láb, Filip (advisor) ; Slanec, Jaroslav (referee)
This bachelor thesis is titled Visual aspect of local election campaigns in 2010 and it concerns the visual aspect of election campaigns before elections to the Chamber of Deputies of the Parliament of the Czech Republic in 2010. Text is divided into theoretical and practical parts. The theoretical part introduces concept of the complex communicate and his specifics, describes cooperation between image and text, concerns photography as a mean of political advertising communication, manipulation, retouch, objectivity and perception of photographs. The practical part describes the visual aspect of election campaigns of five political parties: Czech Social Democratic Party, Civic Democratic Party, TOP 09, Communist Party of Bohemia and Moravia and Public Affairs. These political parties gained more than five percent of electoral votes and therefore they have their representatives in the Chamber of Deputies. Campaigns took place in spring 2010. Thesis focuses mainly on the outdoor advertisement like billboards, citylights, posters and leaflets. Campaigns are described in individual chapters with use of combination of methods of qualitative analysis based on Roland Barthes (Rhetoric of the Image) and Gillian Rose (Visual Methodologies). Chapters deal particularly with colors, text, brand, photography,...
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Transformation of journalistic practices relating to advent of data journalism
Ďuríčková, Monika ; Dvořák, Tomáš (advisor) ; Nečas, Vlastimil (referee)
The diploma thesis titled Transformation of Journalistic Practices Relating to Advent of Data Journalism concerns the current situation in Czech data journalism and its devel- opment. It examines how the newsroom, the journalists and the readers cope with new technology, big data and the related advent of data journalism. The theoretical part of the text explains the relationship between classical journalism and data-driven journal- ism and compares the so-called "narrative" and "interactive" approaches as forms of data-driven journalism. Further it gives a deeper understanding of the relation between data journalism and the new concept of objectivity and it deals with the cultural, social and technical preconditions of data journalism. The thesis also describes the historical aspects of the topic comparing computer-assisted reporting to current practice. Sub- sequent chapters deal with the visualizations, infographics, amateur data journalism and open data which all play a key role in data-driven journalism. The practical part intro- duces the Czech data team. It was originally established within the publishing house Economia and then moved to the office of Czech Radio (Český rozhlas). The final parts discuss the cooperation model of the Czech data team, the use of visualization in their projects,...
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Visual aspect of local election campaigns in 2010
Ďuríčková, Monika ; Láb, Filip (advisor) ; Slanec, Jaroslav (referee)
This bachelor thesis is titled Visual aspect of local election campaigns in 2010 and it concerns the visual aspect of election campaigns before elections to the Chamber of Deputies of the Parliament of the Czech Republic in 2010. Text is divided into theoretical and practical parts. The theoretical part introduces concept of the complex communicate and his specifics, describes cooperation between image and text, concerns photography as a mean of political advertising communication, manipulation, retouch, objectivity and perception of photographs. The practical part describes the visual aspect of election campaigns of five political parties: Czech Social Democratic Party, Civic Democratic Party, TOP 09, Communist Party of Bohemia and Moravia and Public Affairs. These political parties gained more than five percent of electoral votes and therefore they have their representatives in the Chamber of Deputies. Campaigns took place in spring 2010. Thesis focuses mainly on the outdoor advertisement like billboards, citylights, posters and leaflets. Campaigns are described in individual chapters with use of combination of methods of qualitative analysis based on Roland Barthes (Rhetoric of the Image) and Gillian Rose (Visual Methodologies). Chapters deal particularly with colors, text, brand, photography,...
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