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Marketing research of public opinion about holding of Olympic games in Prague
Voráček, Josef ; Čáslavová, Eva (advisor) ; Dvořák, František (referee)
Anotace: Tato diplomová práce se zabývá tématem marketingového výzkumu. Hlavním cílem práce je vlastním v)·zkumem zjistit veřejné mínění o pořádání olympijských her v Praze. První část práce, teoretická východiska, vymezuje základní pojmy. Tyto teoretické znalosti jsou následně použity pro zpracování výzkumu veřejného mínění. V další části se práce ,·ěnuj e samotnému výzkumu, který byl proveden dotazníkovým šetřením na vybraném vzorku pražské veřejnosti- 302 respondentů. Na základě zjištěných výsledků jsou v závěru nastíněna doporučení vedoucí k ovlivnění tohoto veřejného mínění. Annotation: This thesis deal with the subject of marketing research. The main objective of the work is to find out public opinion by own research about holding of olympic games in Prague. The first part of the work, theoretical resources, define a basic terms. These theoretical knowledge are used for elaboration of research of public opinion. In the next part the work attends to research itself, which has been made by questionnaire research on the selected sample of the Prague community - 302 informants. On the basis of ascertained results the recommendations are proposed at the end of the work to influence this public opinion. Klíčová slova: Marketingový výzkum, dotazník, olympijské hry, respondent, veřejné mínění. Keywords:...
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Financing of Olympic Games in Prague in 2016 or 2020
Kocmata, Jan ; Dvořák, František (advisor) ; Stluka, Jan (referee)
Diplomová práce se zabývá financováním olympijských her a vychází z kandidatury Prahy pro hry v roce 2016 nebo 2020. První část práce popisuje olympijské hry, zainteresované orgány v jejich přípravě a financování her v minulosti. Ve druhé části práce analyzuji financování sportu v České republice a investice nutné pro pořádání olympijských her. Ve třetí části pak shrnuji rizika mající za následek zvýšení celkových nákladů a způsoby jak se jim vyhnout nebo je eliminovat. Annotation The diploma thesis is dealing with financing of the Olympic Games and is based on the bid of the city of Prague for the Games in 2016 or 2020. The first part of the thesis describes the Olympic Games, bodies involved in their preparation and financing of the Games in the past. In the second part I analyze fmancing ofthe sport in Czech Republic and investments needed for hosting the Olympic Games. ln the third part of the thesis I summarize the risks leading to increasing total costs and some ways how to avoid or eliminate them.
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The machinery for open air space and building maintenance
Nováček, Jan ; Dvořák, František (advisor) ; Růžička, Miroslav (referee)
This bachelor thesis has mainly an analytical character and summarizes the results of an extensive survey of the market made by author. Its aim is to provide an overview of the machines mostly used for the maintenance of the free areas and objects and to briefly describe the activities and works performed by them. Further the machines for the maintenance of the airports surfaces, sporting grounds, green belts and objects are described.
First part of the thesis describes the analysis of the activities carried out during this maintenance, whereas in the second one the author pays attention to the typical examples of the machines and appliances used for this maintenance, to their technical parameters and use values. The third part deals with the assessment of the machines from various aspects, the procedures for an expert evaluation of the machines are designed and the expected trends of the future development outlined
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Handling technique and storage of materials in warehouse management of automotive industry
Sosvor, Michal ; Dvořák, František (advisor) ; Mařík, Jakub (referee)
The aim of this bachelor thesis was to evaluate the effectivity of automotive industry logistic system functions and its handling technology. The material income and its subsequent control is summarized in the chapter Material receipt. The material storage is there outlined as well. Material export, distribution and package is reviewed in chapter Material release. The chapters automatic identification, handling technology and rack system are included as well. The result of the study is the proposal of effective solutions for everyday service acceleration. The thesis is completed by discussion on the matter.
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Proposal of options to reduce the operating costs of transport technology
Čichovský, Petr ; Dvořák, František (advisor) ; Lachnit, František (referee)
The thesis is focus on problems of operating costs of transport technology, when I apply my mind to specific options for reduction operating costs in transport logistic company. As first I dwell on the situation at the last years and analysis of the current status in the individually parts of thesis. And after I focus on usable options for reduction operating costs of transport technology. There is also theoretical calculations of savings in case of using soma of proposed innovations.
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The optimisation of road maintenance in the town district
Rabušic, Michal ; Dvořák, František (advisor) ; Růžička, Miroslav (referee)
The work deals with the winter maintenance of roads in Prague 6, in the establishment Drnovská, the company of Pražské služby a.s. .. It describes the optimization of road maintenance district. It includes equipment, deicing materials needed for winter maintenance and operation of the entire facility, including the work of employees. There is an analysis of the status quo on the establishment of shortcomings and ways of eliminating them.
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Noise measurements in the specific locations of traffic-engineering measures
Smejtek, Daniel ; Lachnit, František (advisor) ; Dvořák, František (referee)
This thesis deals with measurements of noise generated by road traffic. In theoretical part is described physical essence of sound, sound spread, perception of sound by human, effects of noise on human, methods of noise reduction, sources of noise from road traffic, legislation regarding noise and traffic-engineering measures. In practical part the noise was measured. Evaluate the noise at the bus stop, different noise level on straight road and sleeping policeman and different noise level on roads with different maximum speed allowed.
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Measurement of noise in transport
Juran, David ; Lachnit, František (advisor) ; Dvořák, František (referee)
The bachelor thesis follow up the general problem of today's environmental standing, concretely measuring road traffic noise, its impact on the environment, health and daily life of human and animal populations. Work deals with the hygienic limits, technical standards and requirements that are necessary for measuring noise in traffic. It describes the measurement methodology from the very approach of measuring instruments to the specific measurement procedure in accordance with specific standards. The work also includes the anti-noise measures, which lead to a permanent reduction of noise environment.
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A survey of the toll efficiency of category II. and III. roads in the Czech Republic
Mlejnský, Petr ; Zewdie, Retta (advisor) ; Dvořák, František (referee)
The aim of this thesis is to make an analysis of the tolling system of Czech republic. The analysis was approached via data collection, based on this analysis recommendation on implementing tolling system on II. and eventually in limited scope on III. class road was proposed. In this proposal economical, ecological aspects and aspects of safety were taken into account. The theory section is devoted to road-pricing in general and it is also orientated on electronic tolling system. In the section of practical applications of theory the analysis of existing tolling system of Czech republic and selected countries of EU was taken. Through all identified information the possible benefits and risks of tolling system expansion on lower class roads were detected. As well as there was assessment of overall efficiency from a fiscal and regulatory point of view. In conclusion there were set out alternative possibilities and approaches.
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Administration and Management of Sports Federations in the Czech Republic
Král, Pavel ; Pirožek, Petr (advisor) ; Dvořák, František (referee) ; Rektořík, Jaroslav (referee) ; Blažek, Ladislav (referee)
This dissertation explores governance of national sports organizations (NSOs) in the Czech Republic and thus reflects contemporary course of events in the Czech sport. The aim of the dissertation is to explore governance of Czech NSOs with special focus on governance structure and transparency. Particularly, the dissertation examines compliance of Czech NSOs with codes of good governance and determines relations between governance structure, transparency and effectiveness of Czech NSOs. Mixed method approach was used in equal status sequential design (QUANT -> QUAL) Firstly, content analysis of websites of 67 Czech NSOs was conducted. The analysis allowed to determine the level of transparency and also provided variables for quantitative part of the study. Purposive sampling was used to choose nine NSOs where subsequent interviews with a CEO or a head of the board were done. And finally, quantitative data survey was conducted in 67 NSOs using phone interviews and e-mail survey. The quantitative data were processed using MS Excel and SPSS and, hypotheses were tested using standard statistical tests. The results are presented in three chapters. First, applicability of five elementary approaches to effectiveness is presented and combination of goal attainment and system resource approach is implemented. Second, governance structure of NSOs is analysed revealing substantially higher variability of governance models in comparison with theoretical presumptions. Moreover, a new framework of governance structure classification was developed. Third, transparency was identified as the most notable principal. Results reveal very low level of the transparency within Czech NSOs and explore the sources and impact of low transparency. For instance, more transparent NSOs are more effective using system resource approach. Overall, the dissertation provides a new deep insight into Czech NSOs governance and brings numerous recommendations for Czech NSOs.
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