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Analysis of coffee sales in selected hotels in Prague
Veverka, Libor ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
In this thesis the sale of coffee in selected hotels in Prague will be analysed, based on information obtained in the drink menus of these hotels.
The theoretical part consists of three main parts, namely The market and the market mechanism, Classification by type of prepared coffee drinks and The classification of hotels into five classes.
The first part, called The market and the market mechanism, explains market and its functioning, perfect and imperfect competition between companies and, in the end also imperfections of the market. The second part of Classification by types of prepared coffee drinks discusses the ingredients and the proper preparation of a wide range of coffee drinks. The third and last part of the theoretical part called The classification of hotels into five classes, points out the basic limit points for dividing hotels into each of these categories.
In the second part, which is called The actual work representations of hotels in the Czech Republic, in Prague are examined and compared. There is also a list of the selected hotels in Prague, which are taken into account in the analysis, comparison and subsequent assessment of results.
In the conclusion, the difference in prices of offered coffee drinks in randomly selected hotels in Prague is assessed from two points of view. The first is examining the differences in prices between classes of hotels and the second one is examining differences in prices inside the particular classes.
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Monetary policy of Czech National Bank
Orlovskij, Alexandr ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
The bachelor thesis is dedicated to the monetary policy of Czech National Bank. Thesis is also addressing on the issue of low acceptance of euro in Czech Republic.
The work is divided into two parts, the theoretical part is focused on the essential characteristic of central banks, as well as the functions and objectives of the monetary policy of the Czech National Bank and monetary tools by which the central bank achieve stability and balance in the money market and other financial assets.
In addition, it defines the most common forms of inflation and deflation, along with impacts on residents and business companies. In the end of theoretical part, thesis characterizes the Maastricht criteria, which Czech Republic must fulfill to accept the common currency.
The practical part is devoted to the development of monetary tools, their impact on the economy and the acceptance of the euro in the Czech Republic. It also outlines the development of the Maastricht criteria by Czech Republic.
Furthermore the work is focused on comparison of the Slovak economy before and after the introduction of the euro. Also how did Slovak economy developed after the acceptance of the euro.
In order to investigate public opinion, was created an anonymous questionnaire, which was distributed in electronic form and took place in the second week of February 2016. The subject of a research is an analysis of the preparedness of Czech citizens to adopt the common currency. In order to view the results of this survey there have been created a chart and commentary on the issue.
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The Firm in Competitive Environment
Pastayalka, Andrei ; Šrédl, Karel (advisor) ; Kopecká, Lenka (referee)
Bachelor thesis firm in the competitive environment in a specific example of belarusian company Berezaautotrans, u.e. shows how the company on the market of international road transport acts, make it profitable and be successfull in competition with other companies.
The first part is devoted to theoretical definition of the company. The thesis describes the kinds of companies and their classification and describes the basic objectives of the enterprise. Further the first part describes the market and its structure, the difference between perfect and imperfect competition. Also this section describes the market of international road transport itself.
The second part describes the company's strategy, which allow to achieve its competitiveness. Provided SWOT analysis, which result is a strategy that shows how the company could improve its market position.
The conclusion summaries all the issues.
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Analysis of Unemployment - Region Karlovy Vary
Tsalkovskaya, Olga ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
Bachelor thesis is focused on the analysis of unemployment in the Region Karlovy Vary, and the Czech Republic over seven years, from 2008 to 2014. The work is divided into six chapters. The first chapter is an introduction to the topic of the bachelor thesis. The second chapter describes the aims and methods of scientific accomplishments that have been used in the work. The third chapter contains basic information about the labour market and its division, introduces the concepts of unemployment and the natural rate of unemployment, the unemployment measurement methodologies, define the consequences of unemployment and characterizes the state employment policy. The content of the fourth chapter of the analysis of unemployment in the Czech Republic, the Karlovy Vary region and sub-districts of Karlovy Vary. The next chapter contains an evaluation of the results of the analysis. The final chapter is a draft of possible solutions for improving employment in the Region, and a conclusion.
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Unemployment in the region
Rybová, Kateřina ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
The bachelor thesis titled "Unemployment in the region" generally describes unemployment. Theoretical concepts concerning unemployment are defined there, such as labor market, labor demand, labor supply, labor market balance, and all types, forms and causes of unemployment. The process of calculating the unemployment rate is also mentioned in this research. Another part of bachelor thesis is focused on labor offices and active and passive employment policy.
The bachelor thesis deals with the development of unemployment in the region of Jičín in 2005 - 2015. The work shows the educational and age structure of unemployed people and the most important employers in the region of Jičín. The work is also focused on labor offices and employment policy in the region. It describes the evolution of unemployment in the nearby towns and compares it with region of Jičin. The conclusion is focused on unemployment in the Czech Republic. It describes the evolution of unemployment and it compares with the nearby towns. All data are processed into statistical tables and represented graphically.
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Unemployment in Most region
Rácová, Pavla ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
This thesis deals with the development of unemployment in the Usti region in the Most mainly in 2014-2015. Part called theoretical basis is focused on the labour market, describes the barriers in the labour market. A certain portion is also paid to the state employment policy tools that are used to control unemployment. Other mentioned topics are unemployment rate share of the unemployed. They tend to be registered as job seekers at the labour office. Its activities are examined in Chapter 3.5
In the practical part unemployment of Most region is compared with neighbouring districts and to the information of the entire region. The region is significantly different from the development of unemployment nationwide anal regional development. In the beginning I set itself the object of investigation will be the Most terms of the absolute number of unemployed, education, age, gender. From these perspectives, I also assessed the gross wage in the case.
At the conclusion it is classified annex containing a message from the interviews: a contender in the Labour Office of the Czech Republic's and one employee.
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Financial market of Russian Federation
Li, Nikita ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
This thesis is targeted on the research of the financial market of Russian Federation. The theoretical part includes the common characteristics of the financial markets and more detailed research of the financial market of Russia, its economical and legislative development, separately described different segments of the financial market and institutions, which are taking effect on the financial market itself.
The second part contains the analysis of development of the Russian financial market and the raking its real condition. For this part were used mainly statistic informations, federal projects and laws, current economical and geopolitical events in the world.
The ending part of this bachelor thesis is based on the general evaluation of the analysis, main problems and perspectives of the Russian financial market.
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Implementation of a business plan - project
Zalabáková, Klára ; Kopecká, Lenka (advisor) ; Otakar, Otakar (referee)
The thesis deals with the processing of the project business plan concerning the establishment of a new enterprise for breeding nutria and their butchery, with the primary economic focus of meat sales. The theoretical bases of creation of a business plan is based on the literature search. It defines the structure of the individual parts of a business plan, describes the analysis of the market, breeding the nutrias, economic evaluation of the company, financing the work with risk, and other areas necessary for the successful creation of a business plan.
A business plan for starting a business in the village of Všechlapy, Nymburk, is drafted in the practical part of the thesis. It considers entering the meat market in the Czech Republic, with the offer of nutria meat. The external business environment is analyzed, as well as the competitive landscape, and market research is conducted. Furthermore, a risk analysis is conducted, followed by the creation and implementation of the financial plan. The results are used to decide on the implementation of the business plan.
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Analysis of unemployment in choiced region
Kotková, Veronika ; Kopecká, Lenka (advisor) ; Svoboda, Roman (referee)
This bachelor thesis focuses on the topic of unemployment, specifically on the analysis of unemployment in Liberec Region.
The first part of this work is devoted to explanation of basic terms related to this topic. It mentions labor market, types of unemployment, kind of measurement, impacts of unemployment and employment policy.
The second part of thesis deals with unemployment of Liberec District. After the characteristic of the region the work is focused on analysis of unemployment from the point of view of education and age structure of job vacancies. In conclusion of this thesis there is a short comparsion with other regions.
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The Importance and Impact of the Antimonopoly Office in the Czech Republic
Šťastná, Aneta ; Svoboda, Roman (advisor) ; Kopecká, Lenka (referee)
The aim of this thesis is to describe the functions of the Office for the Protection of Competition and to verify its practical effectiveness on the basis of statistical data relating to the solves cases, mainly from 2009-2014. The theoretical part describes the history of the competition, defines the terms >>relevant market<< and >>competitor,<< briefly describes theoretically individual competition distortions, briefly describes the Office for the Protection of Competition and the legislation that applies to the issue. Specific illustrative cases of the activity of the office in the field of prohibited agreements, abuse of dominance and mergers of competition are gradually analyzed.
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