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Karlštejn Castle in 20th Century
Benešová, Petra ; Županič, Jan (advisor) ; Dvořáková, Markéta (referee)
Karlštejn Castle is one of the most popular tourist sights in the Czech Republic. This thesis therefore focuses on the use of this conservation area, especially in the second half of the 20th century and all the 21st century. Based on the available archival documents, in the thesis there are described changes of the expositions in the castle's rooms that are opened to the visitors. The thesis is also focused on the tour routes and development of the visitors' turnout. Last of all, in this thesis there are mentioned past and present events held in the castle and other "crowd-pullers" that are attractive to the visitors. In the first part the thesis also deals with the issue of the castle's ownership and the effort for the integration among the UNESCO sights.
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Analysis of the supply of sightseeing tours in a selected city in the Czech Republic (Znojmo)
Walowa, Zuzana ; Jarolímková, Liběna (advisor) ; Voříšková, Barbora (referee)
The aim of the bachelor thesis is to analyze the current supply of sightseeing tours in Znojmo as well as creating a unified set of tours, which could be helpful in practice. The theoretical part deals with the terminology of tourism. In this thesis a sightseeing tour is defined and the participant of tourism is classified as a main holder of demand. The thesis introduces the city Znojmo in general. The analytical part characterizes a typical visitor of Znojmo and their most demanded objects in the city. The analysis of the supply of sightseeing tours provided by two agencies is made. Results from both analyses are compared and evaluated in the end of the thesis.
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Analysis of the offer of sightseeing tours in a selected city in the Czech Republic (Česká Skalice)
Borůvková, Alžběta ; Jarolímková, Liběna (advisor) ; Bakos, Tomáš (referee)
The bachelor's thesis deals with the analysis of tourism and sightseeing tours in the town Česká Skalice. The theoretical part defines basic notions and the town potential in the field of tourism (its characteristics, history and tourist attractions of the town). The practical part gives information about institutions acting in tourism in Česká Skalice and evaluates their projects which are involved in walking tours of the town. It also includes analysis of visitors to the town, the services provided, the promotional materials and the evaluation of main walking routes (especially heritage trail of "Grandmother's valley and "City Walk"). Based on results of analysis the town potential and its utilisation is evaluated with regard to the structure of demand and a focus on suggestions and recommendations for improvement of current situation of walking routes in Česká Skalice.
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Suggestion of sightseeing tours in the selected city in the Czech Republic (Mladá Boleslav)
Rejmonová, Lucie ; Jarolímková, Liběna (advisor) ; Herget, Jan (referee)
The aim of this bachelor thesis is to create a coherent set of tours for visitors to the town Mladá Boleslav. The theoretical part of this study deals with potential in the tourism industry (general charakteristics, history and tourist attractions of the city) and with theme of urban tourism. In the analytical part is elaborated extensive analysis of city traffic and services associated with routes. The main point of the bachelor thesis is proposing of sighseeing tours, which are based on results of analysis. Part of this thesis is the design of promotional materials created for the routes. These promotional materials will be a comprehensive tourism product.
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