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Thermal baths Yverdon, five senses in architecture
Lišková, Nela ; Uřídilová, Marcela (referee) ; Koleček, Ivan (advisor)
The spa area is located in western Switzerland in Yverdon-les-Bains, which extends along the southern shores of Lake Neuchâtel. The aim was to replace the current Spa complex which capacity and operationally not meet today's requirements and also to increase capacity accommodation in the form of hotel. New spa complex is placed as solitaire in the area between the spa parks which creates fluent transition between them. Spa function is divided into multiple objects that have their own character, but which in their complexity creates one house. These objects "float" on the surface of the water, unites them and divides its operations at the same time.
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The Impact of the Presence of Spa Resorts on the Cultural Life within the Community - Case Study of Township Lázně Toušeň
Hrabaňová, Olga ; Šalanda, Bohuslav (advisor) ; Marková, Alena (referee)
The topic of this diploma thesis is a cultural life in small spa towns, specifically presented on a case study of town Lázně Toušeň. In the theoretical part of the thesis the topic is incorporated into urban sociology and the thesis focuses on questions such as what is the difference between a city and a village, are there any transitional areas and what kind of urbanization processes can occur in the countryside. In the second chapter of the theoretical part the main focus of the thesis lies with spas, their history and cultural specifics. In the empirical part, the case study itself, the thesis looks into the town of Lázně Toušeň and its spa, specifically on the cultural life in the town between the years 1968 - 1989. The study focuses on topics such as what is the difference between cultural and community life in the town during normalization period and present day and how are they influenced by the specifics of Toušeň. The study also covers the topics of daily life in the spa, the organizational and financial side of the cultural events or the role of the "cultural officers". The research was based on semi structured interviews with contemporary witnesses and was complemented by historical sources and secondary literature. The objective of the thesis is to bring a study of cultural life in a...
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The spas and sanatoria in Silesia (Czech part) from the 2nd half of the 19th century until the end of the 1930s.
Pavelková, Ilona ; Mášová, Hana (advisor) ; Jandová, Dobroslava (referee) ; Mališ, Jiří (referee)
The spas and sanatoria in Silesia (Czech part) from the 2nd half of the 19th century until the end of the 1930s Abstract The work is focused on the development and historical development of spas, spa resorts and sanatoria in Silesia in its Czech part, which used natural healing resources, favourable climatic conditions, baths, balneal treatment and resting mode. The object of interest is Gräfenberg Spa, later Gräfenberg-Frývaldov (today's Spa Jeseník), spa in Dolní Lipová, Sanatorium in Zlaté Hory, Spa Karlova Studánka, Jánské koupele (Mel ské koupele near Opava), spa in Darkov, small spa in Komorní Lhotka and pulmonary sanatorium in Jablunkov, which was right from the beginning a sanatorium for the treatment of pulmonary tuberculosis. During the treatment, a considerable attention was paid to the use of the resting mode and of the favourable climatic environment. On this territory, we can see different conditions of the creation of individual spas and sanatoria. Namely, on the basis of the effects of natural resources, the Spa of Karlova Studánka, Jánské koupele and Darkov Spa was built, which used natural mineral waters. The sanatorium in Zlaté Hory, a spa resort in Komorní Lhotka and the pulmonary sanatorium in Jablunkov were established thanks to the effects of a favourable climate. The origin of the...
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DEVELOPMENT OF SPA AND WELLNESS SERVICES IN A CHOSEN HOTEL
MARHOUNOVÁ, Iveta
This work deals with the development of spas and wellness services in the chosen company called Wellness hotel Diamant. This company is one of the key ones, because it makes South Bohemia more attractive. This work proposes complementary services which can lead to improvement of the present ones and to filling up the current market needs. The aim of this work is to analyse economic conditions of the specific hotel, which is its situation on the economy market and what its competitiveness is like. I also chart the situation and ambience of the hotel on the basis of chosen analyses. Requirements from customers, hotel guests and regular clients are processed here. In this work historic, logical and comparative methods are used together with statistic data from Wellness hotel Diamant. Furthermore, the work characterizes modern trends of hotel management and wellness.
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Thermal baths Yverdon, five senses in architecture
Lišková, Nela ; Uřídilová, Marcela (referee) ; Koleček, Ivan (advisor)
The spa area is located in western Switzerland in Yverdon-les-Bains, which extends along the southern shores of Lake Neuchâtel. The aim was to replace the current Spa complex which capacity and operationally not meet today's requirements and also to increase capacity accommodation in the form of hotel. New spa complex is placed as solitaire in the area between the spa parks which creates fluent transition between them. Spa function is divided into multiple objects that have their own character, but which in their complexity creates one house. These objects "float" on the surface of the water, unites them and divides its operations at the same time.
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Analysis of Spas In the South Bohemian Region
Matejová, Kateřina ; Mlejnková, Lena (advisor) ; Vaško, Martin (referee)
The aim of this diploma thesis is to analyse spas in the South Bohemian Region and according to obtained data to compare spa facilities. The analysis is focused on the spa facilities, which are registered at the Institute of Health Information and Statistics of the Czech Republic. Its content defines basic terminology of spa industry, then follows the characteristic of a current state of spas in the Czech Republic and the introduction of the South Bohemian Region and particular spa places. The next part focuses on the very analysis of spa facilities, provided services and economic and operating indicators. The outcome of this work is a comparison of the spa facilities and an assessment of a current state of spas in the South Bohemian Region.
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Product of spa business and its distribution
FORMÁNKOVÁ, Zdeňka
The purpose of my bachelor thesis was the characterization and specification of a product of a selected provider of spa services and Proposal of options of improvement of it´s creation and distribution. Own suggestions and recommendations take into account the possibility of better product and its distribution, so in order to maintain a constant and gaining new clients. These proposals were designed based on the analysis of primary and secondary sources.
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An analysis of the determinants of sales decrease in spa Teplice nad Bečvou
Hošťálková, Tereza ; Melzochová, Jitka (advisor) ; Mirvald, Michal (referee)
This work deals with analysis of determinants affecting sales of spa facility of Teplice nad Bečvou between years 2008 and 2012 and determining how recommendations of patients for spa medical treatment affect its sales. Using logical reasoning we can assume that increase of recommendations will also cause increasing of sales. In the theoretical part, the reform of public health care and its expected influence on financing spa care is elaborated. Empirical analysis is based on dates, which contain 60 observations overall. Using regression, the crucial finding of this study is that increasing of recommendations of patients by a unit (=one suggested patient) leads to decreasing of sales by 0,051%. The amount of sales was applied to December and the result showed that the sales are higher throughout the year than in December, excluding January, where sales are lower.
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Economic Impacts of Changes in Funding Spa Treatment
Přenosilová, Petra ; Jankůj, Miroslav (advisor) ; Rux, Jaromír (referee)
The aim of this thesis is to describe spas in Czech Republic, from its history, spa areas, and its natural medicinal resources to economy of spas, sources of financing, providing services and legislation. The practical part is focused on the changes in funding spa care on the ground of amendment the List of indications which sets the rules for complex spa care and contributory spa care that is fully or partly covered by public health insurance. The main aim of this work is to define primarily economic impacts of the spa, which this amendment really brings after a several months.
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A usage of cultural facilities in tourism development on case of selected museums in Třeboň
MACHOVÁ, Eliška
Trebon is famous not only for the spa, a rich cultural life and many sights, but also fish farming and pond system that consists of numerous lakes and other water bodies. Every year there are many exhibitions, festivals, theatrical performances and much more. Trebon is a state dominated by the castle, but for visitors, the town offers many more attractions. The landscape around Trebon calls for various types of sporting activities and through the presence of many lakes for water sports. Can not forget the beautiful countryside of Trebon, who became a protected area. Due to these factors, Trebon has great potential for tourism and its further development. This thesis has set three goals. The first goal is the task of analyzing supply and demand of tourism in the town of Trebon. The second objective is the investigation of motivation, expectations and images of selected cultural activities to supplement the product mix for the selected segments of visitors. The third objective is to devise ways of communication and cooperation in cultural and tourism sectors in the town of Trebon. The thesis begins with a theoretical part, which serves as a basis for understanding the important concepts and other relationships. There were also more characteristic of the area in question. Most of the information provided Třeboňsko situational analysis, which were defined in the most important elements needed for tourism. Information obtained from the situational analysis and survey were then used for SWOT analysis. The conclusion of the thesis deals with proposals for new products in Trebon and proposals for improving communication and cooperation between cultural institutions and organizations engaged in tourism.
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