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The Media Image of the University of South Bohemia in Regional Press
NAVAROVÁ, Eva
The bachelor thesis on the topic "The Media Image of the University of South Bohemia in Regional Press" is divided in a couple of parts. In the first, historical part I focus on the history and circumstances that led to a foundation of the University of South Bohemia as an independent, public university and its following growth. The next part focuses on the position of a public university on the market and its marketing communication with surroundings. I demonstrate different types of marketing communication, its importance and the repercussion. The last part is practical. I try to introduce and examine the media image of the University of South Bohemia in seven journals in last five years 2008 - 2012.
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Conditions and learning opportunities for students with disabilities at the University of South Bohemia
VLKOVÁ, Lucie
The Bachelor thesis deals with the conditions and learning opportunities of tertiary education for students with disabilities at the University of South Bohemia. In the theoretical part I define basic themes regarding disabilities, types of disabilities and etiology and classification os disability. Next I dedicate tertiary education for students with disability at universities, specifically at the University of South Bohemia. In the practical part I set a goal to specify conditions and learning opportunities, which University of South Bohemia provides for students with special educational needs. I chose a qualitative type of research and the technique of semi-structured interview. I address five students with disability, whose are studying on the various faculties of the University of South Bohemia and I asked them the same questions. Research evaluation results can be used as recommendation for the practice. Acquired knowledge about specifics of tertiary education students with disability may have serve to potentially innovation opportunities, which the university provides and for expansion universal opinions and important information.
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Economics focused universities' web pages analysis
Zeckarias, Simon ; Toman, Prokop (advisor) ; Sigmund, Tomáš (referee)
This thesis is focused on analysis of web pages of chosen universities. In the first part theoretical aspects about communication, web pages, their history and technical specification are characterized. Characteristics of communication through web is described. Features of current situation and future development are also covered. In the next part the aspects such as information architecture, availability and design are described in more detail. The following part deals with availability testing. The next chapter defines selection criteria. Three universities were chosen, introduced and analysed according to previously defined criteria. The end part of the paper provides the summary and conlusion about web pages analysis and proposal for possible modifications of the web pages of the University of economics in Prague.
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Social responsibility: Strategy proposal for VSE
Závodná, Zuzana ; Zadražilová, Dana (advisor) ; Zeman, Jiří (referee)
The goal of this work is to propose a social responsibility strategy for the University of Economics in Prague. This work aims to identify priorities for social responsibility in a public institution such as the University of Economics and propose a plan for realisation and implementationof the strategy. The challenge of the thesis is to clearly show that even for an organization like the University of Economics, it is relevant to build a social responsibility strategy in the long term.
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The Native Speaker English Teacher in the Czech Republic/Rodilí mluvčí vyučující angličtinu na českých školách
VĚTROVCOVÁ, Martina
This diploma work deals with the situation of Native Speaker English teachers at Czech schools. The theoretical part focuses on the roles, autonomy and responsibilities of teachers and compares the authority of Native Speakers to the authority of Czech teachers. Further, it defines the term English Native speaker, follows the factors which influence the differences between Native Speakers and Czech teachers, deals with the qualification of and job openings for Native speakers in the Czech Republic, and outlines the problems of cultural shock and bridging of cultural differences in lessons. On the practical part, it tries to enquire the opinions of school directors about the existing problems. It intends to chart the attitudes of Native speakers towards Czech learners, the degree of qualification, reasons for coming to and leaving the Czech Republic, fields of action at Czech schools and the rate of satisfaction with the current situation in the Czech Republic.
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Evaluation of LMS Moodle's functionality for the purpose of supporting the application administrator
Šperková, Lucie ; Šedivá, Zuzana (advisor) ; Brodský, Jiří (referee)
This bachelor thesis deals with administrator environment of the Learning Management System Moodle. The aim is to provide a basic outline of the alternatives for administrative tools supporting the learning procedure in Moodle and to create a user's guide for LMS Moodle. The characterisation focuses on the administration of users, courses, modules, appearances, security and some other basic settings. A brief survey on functioning of the system among Czech universities is also a part of this thesis. Finally I give a summary of over-all advantages and disadvantages of LMS Moodle and its suitability for business sector. The survey shows the users' level of satisfaction and their abilities in operating LMS Moodle in accordance with their user's status (administrator, teacher or student). The last chapter centres on the new Moodle for mobile technologies. The actual survey and the description of advantages and disadvantages of e-learning are attached.
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Comparison study of www pages of world universities
Velehradský, Petr ; Kubešová, Vlasta (advisor) ; Toman, Prokop (referee)
Cílem této práce je zanalyzovat a porovnat celkovou úroveň webových stránek vybraných univerzit z celého světa a navrhnout konkrétní doporučení pro inovaci internetové prezentace VŠE. K analýze, při níž je aplikováno celkem 21 kritérií, jsou použity webové stránky těchto pěti univerzit: City University of Hong Kong, Harvard University, University of Otago, University of South Africa a Vysoké školy ekonomické v Praze.
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Využití e-learningu pro výuku tělesně handikepovaných studentů
Tezzelová, Jana ; Šedivá, Zuzana (advisor) ; Pour, Jan (referee)
Tato práce se zabývá rozšířením e-learningu ve vzdělávání studentů se zdravotním postižením na vysokých školách a univerzitách v České republice. Cílem je zmapovat stávající situaci a porovnat rozdíly v možnostech využití e-learningu a studia zdravotně postižených osob na univerzitách v ČR a uvést důvody tohoto stavu. Práce je rozdělena do tří částí. První kapitola je teoretickým úvodem do problematiky e-learningu. Jsou v ní definovány základní pojmy a součásti e-learningu. Dále jsou zde popsány přínosy a omezení tohoto způsobu vzdělávání. Druhá část je zaměřena na seznámení se specifiky výuky zdravotně postižených osob. Jsou zde popsány možnosti využití počítačové techniky a dalších technologií, které umožňují využívat e-learning i osobám se specifickými potřebami. Výklad je zaměřen na postižení smyslové, tělesné a specifické vývojové poruchy učení. Poslední kapitola popisuje a pomocí vybraných ukazatelů srovnává současný stav výuky zdravotně postižených osob na vysokých školách v ČR. Průzkum se zabývá otázkami možností studia, využití e-learningu a jiných informačních a komunikačních technologií, počty studentů a existencí speciálních počítačových laboratoří.
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Srovnávací analýza webových stránek světových univerzit
Balcar, Filip ; Střížová, Vlasta (advisor) ; Třeštíková, Ludmila (referee)
This thesis deals with analysis of actual situation in the field of world universities web pages. The first part represents the methodology, made by author, which is used for classification for web pages of universities. It also explains the process of using it in use. In the second part there are four world universities analysed. Considering the number of points, which each of the universities get in the analysis, there is the best university web page presented as the winner of the test. The final part of this work contains a list of recommendations for university web pages developers. If they accept these suggestion, their web pages will probably become much better and superior.
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Využití e-learningu ve výukovém procesu na univerzitách v ČR
Rut, Lukáš ; Šedivá, Zuzana (advisor) ; Kašparová, Alena (referee)
Práce se zabývá rozšířením e-learningu na univerzitách a vysokých školách v České republice. Cílem je zmapovat situaci na českých univerzitách, upozornit na kritické faktory zavádění e-learningu a navrhnout jejich řešení. Provedený průzkum odpovídá na otázky, jaký LMS univerzita používá, jak se přistupuje k tvorbě elektronických kurzů, kolik učitelů se zapojuje do jejich vývoje, kolik pedagogů možnosti e-learningu využívá a kolik studentů projde e-kurzem. Univerzity jsou srovnávány pomocí vybraných ukazatelů. V poslední kapitole jsou uvedeny nejpodstatnější problémy, kterými by se škola měla při zavádění a následném rozšiřování elektronického vzdělávání zabývat.
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