National Repository of Grey Literature 4,953 records found  beginprevious3304 - 3313nextend  jump to record: Search took 0.01 seconds. 
Using marketing analysis to assess the feasibility of building project
Lhota, Jiří ; Chovancová,, Jitka (referee) ; Dohnal, Radek (advisor)
This work focuses on the application of marketing analysis in the assessment of construction projects from investor's point of view. The aim of this work is to apply the selected marketing analysis for a particular case from practice and show their high potential.
Analysis of public procurement in chosen town
Straková, Eliška ; Maaytová, Alena (advisor) ; Gajdošová, Eva (referee)
The bachelor's thesis is dedicated to analysis of public procurement in Trebon. Firstly, the issue of public procurement in the Czech Republic is explained from the legal and economic perspective. The next chapter focuses on the budget of Trebon. In the third chapter, the analysis of public procurement is made and finally in the last chapter, the results are compared to the data about public procurement in the Czech Republic which have been analysed in the first chapter.
The comparative analysis of mergers realized in the Czech Republic in 2015
Liška, Tomáš ; Skálová, Jana (advisor) ; Pěsna, Lukáš (referee)
The diploma thesis deals with mergers. The main target of this thesis is to carry out the analysis of mergers undertaken during year 2015 in the Czech Republic. The introductory part of the thesis describes the basic theoretical aspects of mergers, including statutory regulation, forms of mergers and motivates to the use of mergers. The big attention is dedicated to the debt push-down. Debt push-down enables the operating income and the interest expense on the acquisition loan to meet at the level of one entity and meet conditions for the tax deductibility of the interests. The main core of the thesis is the analysis of mergers undertaken during year 2015 in the Czech Republic. The last part of the thesis compares the mergers realized in the Czech Republic during the period from 2010-2015.
Analysis of investments mediated by CzechInvest Agency in the years 1998-2015
Forman, David ; Vostrovská, Zdenka (advisor) ; Vebrová, Ludmila (referee)
The thesis focuses on investments mediated by CzechInvest Agency in the years 1998-2015. By analysis of FDI inflows the work indicates that during the observed period there is no positive development of quantity and volume of FDI as well as change for the high tech investments. In the second part of the thesis by analysing investment incentives data, we can reject the defined hypothesis claiming the positive development of investment incentives during the period. The work does not find the positive impact of investments with public aid on unemployment rate, GDP per capita or gross average monthly wage in regions with the highest unemployment rate. The results mentioned are based on more than just analysis of the observed data, the work also focuses on impact on indirect indicators such as number of newly created jobs, origin of investors, sectors of localization or number of employed people in the regions in the second part of the analytical section of the thesis.
Management of 4* hotel in Catalonia
Lauberová, Veronika ; Jenčková, Jiřina (advisor) ; Vogelová, Markéta (referee)
This thesis focuses on the management of the four-star hotel in Catalonia, Spain. It mostly analyses marketing management and revenue management indicators. The main objective of the thesis is to find out the problems in management procedure and suggest measures and solutions that could repair the economic damage the business has suffered, with the objective of being profitable. The first part provides a theoretical point of view of the hotel management. The second part is a comparative of the Spanish, and more specific, Catalonian tourism and hospitality industry market, giving also specific characteristics of the hotel. The practical part contains the analyses of the hotel management indicators, the marketing mix and the situation on the local market. The final chapter shows de outcomes of the analysis and contains recommendations to improve the actual management.
An analysis of individual efforts of NHL players
Houdek, Jakub ; Černý, Michal (advisor) ; Formánek, Tomáš (referee)
The thesis is focused on application of econometric methods in the area of sport statistics, specifically in the area of ice hockey. Datasets were extracted from the National Hockey League (NHL) website, from the RTSS (Real Time Scoring System) from seasons 2002/2003 to 2014/15 by using the R package nhlscrapr. The Analysis of these datasets is based on previous work by Brian Macdonald [1]. The result is an adjusted +/- statistics (plus - minus), which describes the individual performance of each player. These statistics were later used for an estimation of probability of advance of selected teams to the playoffs, assuming the selected team uses anticipated players. These estimations were obtained by usage of logistic regression. It was found out, that the predictive ability of these models is weak.
Marketing strategy of professional sports club
Bíma, Miroslav ; Tahal, Radek (advisor) ; Kuchár, Róbert (referee)
This Master's Thesis is focused on sports marketing of professional ice hockey club, which plays the highest league in the Czech Republic. It is ice hockey club called Pirates Chomutov. The aim is to show the status of marketing in a professional hockey club and describe it, analyze the process of changing club's identity and the relocation of this club into a new arena, analyze the marketing environment and create own proposals and recommendations that could be used in future. The theoretical part is based on knowledge of the issues and describes the specifics of the sports marketing and management, marketing environment, marketing mix of this club and the current trends in marketing. The practical part is focused on the process of changing club's identity, organizational and budget structure, analysis of marketing environment and marketing mix with an emphasis on communication. Own proposals, ideas and recommendations are presented at the end of this part. Contribution of this work is revelation of the issues and trends that relate to sports area, studying the topic in one of the fastest growing ice hockey clubs in the Czech Republic. All is completed by own proposals and recommendations.
Financial analysis of the company ČSAD MHD Kladno a. s.
Losová, Barbora ; Chylíková, Hana (advisor) ; Hráský, Vladimír (referee)
The Bachelor thesis is concerning the financial analysis of the company ČSAD MHD Kladno a. s. The aim of this study is to assess the financial situation of company between years 2010 - 2015. The company ČSAD MHD Kladno a. s. operates with passenger bus service in Central Bohemian Region and Prague. In the first part is described a theoretical definition of financial analysis, including the most commonly used methods. In the main part, these methods are applied specifically to assess the financial situation of the researched company. Conclusion brings final assessment of the financial situation and recommendations for the future development.
cross-border mergers
Janušová, Vlasta ; Skálová, Jana (advisor) ; Dolanská, Darina (referee)
The aim of the cross-border mergers thesis is to analyze cross-border mergers involving companies from the Czech Republic in years 2008-2015. First part is theoretical and is dedicated to legal, accounting and taxation regultion of cross-border mergers in the Czech Republic. Second part is devoted to the analysis of cross-border mergers in years 2008-2015, in more details to years 2014 and 2015. At the end, there is a practical example of Czech -Slovak merger.
Analysis of the foreign policy of Iran towards the West in terms of holistic constructivism
Pánková, Pavlína ; Druláková, Radka (advisor) ; Novotná, Yvona (referee)
Iran´s reactions often seem very controlversial and inapprehensive to the western countries, therefore Iranian Islamic Republic represents an inscrutable actor in the international field. Construstivism introduces a new approach to this issue and it suggests not to consider Iran as an usual rational actor but to take into account the ideological factors as well. This paper deals with the construstivistic analysis of the foreign policy of the Iranian Islamic Republic towards the West and tries to answer the question if there is a role of the Iranian national identity in forming of the Iran´s foreign policy.

National Repository of Grey Literature : 4,953 records found   beginprevious3304 - 3313nextend  jump to record:
Interested in being notified about new results for this query?
Subscribe to the RSS feed.