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Analysis of tourism in selected region
Truxová, Kristýna ; Svatošová, Libuše (advisor) ; Petr, Petr (referee)
My dissertation engages the analysis of tourist industry in selected area, Šumava during the years 2001-2014. Primarily are analysed the capacity of lafge-scale accommodation, which is devide on number of accommodations, rooms, beds, caravan places and tents. Also my dissertation analyses turnout of these aaccommodations and number of overnight stays of residents and not residents. Important part is also analysis of turnout the castles Rabí, Kašperk, Rožmberk nad Vltavou and Český Krumlov. I have used the data of the Czech statistical office and basic characteristic time row.
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Spas and its role in tourism of the Czech Republic
Dvořáková, Adriana ; Grosz, Jan (advisor) ; Dlubalová, Zuzana (referee)
The bachelor work is focused on the spas and its role in tourism of the Czech Republic. It describes current status of spas in the Czech Republic and analyse detailed description in the selected region. The work is divided into two main parts-theoretical and practical.
Theoretical part is created through literature search. First defines Czech tourism in general, i. e. typology, forms and associations, which are promoting and presenting tourism in worldwide. The next part is dedicated concretely spa tourism, where is described history of the spa of the Czech Republic and offered services to clients within this area. Further natural healing, which is used in our territory for therapy and also issue of reducing the costs of health insurance companies of branch spas and the associated lower attendance and employment.
Practical part is based primarily on a questionnaire survey consisting answers of 90 patients, who underwent treatment in Carlsbad.
Finally is assessed the current state of spa treatments and possible proposals which could improve the situation.
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Faktory ovlivňující návštěvnost v NP Podyjí
Vančurová, Zuzana
Factors affecting attendance in NP Podyji. Bachelor thesis. Brno: Mendel university, 2016. This bachelor thesis deals with factors affecting attendance in the National park Podyji. These factors are from weather area: temperature and amount of rainfall. Theory part describes basis of tourist trade and history of the National park Podyji. In practical part we counted basic characteristics and then created regression model. Regression analysis and analysis of time series were used in this thesis, so we can predict attendance to the future. The time series are from the period from June 2010 to December 2014.
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Hodnocení návštěvnosti Plumlovské přehrady v návaznosti na její čištění
Sekaninová, Eva
This thesis deals with the evaluation visits of Plumlov from the perspective of tourists, locals and profitability of local recreational infrastructure. The aim was to find out whether the recreational area Plumlov became popular again for the tourists after draining and cleaning of the water tank. The first part is devoted to a review of literature dealing with tourism, pollution of surface (especially swimming) water and cleaning methods. The following chapter shows recreational areas and pollution problems of the dam and its associated ponds, cleaning process and the development of water quality in the years before the launch and in 2014. The paper focuses on the evaluation of visitors to this area in the years 2009-2014 and proposed measures to promote development of tourism.
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Increasing Business Performance of Online Store
Svoboda, Radek ; Weirich, Pavel (referee) ; Řešetková, Dagmar (advisor)
The bachelor thesis describes increasing business performance of online store on URL www.vytvarny-shop.cz. Increasing business performance of online store is achieved by SEO and by implementation of additional modules for online store. The starting point for this thesis is theoretical background which describes the issue. The analytical part of the thesis draws on the theoretical part and verifies whether the online store is in conditions which are consistent with standards and methodologies listed. The practical part of the work proposes and implements changes, which have been based on the analytical part and evaluated as desired within a stated budget. Bachelor thesis results in the economic evaluation of the conducted changes and provides a comprehensive view of the success of work and the modifications in financial sense.
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Proposal of Business Plan for Company Development
Molík, Petr ; Mandelík,, Petr (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis focuses on the integration innovative technologies and mobile applications to use for zoo parks in Czech Republic. It analyzes current status of parks, gardens and visitors potential and readiness to use modern technology and level of benefit from acquisition of the Mobile guide as a tool to promote attendance and marketability of the additional services and products. It contains a proposal for selection of appropriate content and service supplier. With these parameters has project to help to increase of zoo attendance, but also increase economic profit on operated additional services and other projects.
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Information System for Film Festival
Kupka, Stanisław ; Jonszta, Václav (referee) ; Koch, Miloš (advisor)
Film is cultural piece which has quickly become as phenomena of Twentieth Century. Film festivals are celebration of all spectrum of works and theirs authors. Festivals contributes to development of film industry and cinematography. Endeavor to improve organization's effectiveness of this social event can be done by establishing an information system which can help to reach higher attendance and satisfaction of visitors.
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Business Project
Plánská, Alexandra ; Holeček, David (referee) ; Groligová, Ivana (advisor)
The subject of the thesis is the „Solnice Tourist Centre“ project. This project involves the reconstruction of 2 historical buildings in the center of Znojmo. This centre is on the national heritage register. The project aims to build a three star pension with a 51 bed capacity and offer value added services to tourists to the area. The goal of the thesis is to analyse the purpose and realization of this project on the basis of economical and financial indicators. Some key points to be looked at are: best option chosen, were financial requirements correctly defined, risks involved and future of the investment. This thesis will also be used as basis for documentation to claim a SROP grant.
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