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Kin recognition in humans
Kapicová, Lucie ; Štěrbová, Zuzana (advisor) ; Frynta, Daniel (referee)
This work reviews various papers focused on human kin recognition. First, it briefly describes evolutionary reasons for kin recognition; then, it deals with issues regarding the terminology, and it continues with the introduction of recognition mechanisms (phenotype matching, recognition alleles, spatial distribution and association) and of modalities utilized for recognition (visual, olfactory, acoustic, and tactile modalities). This work also discusses the cultural aspects of kin recognition. Cultural aspects are often omitted by authors even though they play an important role in human kin recognition. This works links the cultural aspects of kin recognition with the biological ones.
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Analysis of tactile books for children with severe visual impairment in the context of teaching the Czech language
Čechová, Magdalena ; Květoňová, Lea (advisor) ; Hádková, Kateřina (referee)
The first part of the Thesis explores the specifics (developmental and educational) of a visually impaired pupil. The sense of touch is defined as being the major compensatory sense of visually impaired people. It also describes the principles and forms of the effective haptization and proposes suitable activities for the development of the touch perception. Through the basic tactile-graphics procedures, the text gets to its central theme, which is the tactile books (books with textures designed for the visually impaired). These books, as well as the possibilities of their borrowing or purchasing, are presented to a reader. Using the analysis and comparison of the available specialized materials, the Thesis summarizes the methodical procedures used for the creation of the tactile textbooks, which are suitable for the integrated visually impaired children in the lessons of the Czech Language. KEYWORDS: the sense of touch, touch perception, tactile books, visually impaired pupils, tactile graphics
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Opportunities for Implementing Multisensory In-store Marketing, Demostrated by Apple In-store Communication
Lišková, Iva ; Jesenský, Daniel (advisor) ; Koudelková, Petra (referee)
The Bachelor's thesis entitled "Opportunities for Implementing Multisensory In-store Marketing, Demonstrated by Apple In-store Communication" addresses the marketing possibilities for including all of our senses in a retail store experience. It illustrates those marketing possibilities with current examples of Apple in-store communication. The first theoretical part defines in-store marketing communication, its terminology, provides information about multi sensory marketing and subsequently analyzes each of our senses with the potential for their in-store implementation. In the second part of the theses, theoretical knowledge is used from the first part to describe in-store marketing communication at branded Apple stores, as well as at premium resellers that are found in the Czech Republic, such as iStyle, iSetos, and iWorld. Information about branded Apple stores is gained from literature and on-line sources. Information about premium resellers comes from my own observation and interviews with their employees. The main focus is on the description of the current situation, comparisons and finding new opportunities to implement our senses at in-store marketing communication at Apple stores and their premium resellers.
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Stereognosis assessment in the hands area of physiotherapy students.
Dlasková, Lucie ; Nováková, Tereza (advisor) ; Maršáková, Kateřina (referee)
Title: Stereognosis assessment in the hands area of physiotherapy students. Objectives of work: The main objective of this dissertation is an evaluation of stereognosis functions of hands and also the influence from the practise of palpation skills on the stereognosis at a group of thirty physiotherapy students from the first-year bachelor's degree during two measurements at an interval of six months. Next aim is to compare results of these measurements and to evaluate potential changes. Methods: This dissertation work was made by form of clinical study. The evaluation criterion was time and perfection in performed tests. For the assessment of hand stereognosis at the research group were used 4 simple tests without using sight: test by Petrie - sort the balls by size, to recognise a foam made letters and to determine the roughness of sandpaper. Results: The results show that during the study of physiotherapy at students there has been a slight development in the stereognosis functions. The influence of somatosensory learning during the six months period helped to reduce the number of errors which have been made by probands while taking the assigned tests. Results indicate that regular and careful practise of palpation ability has a particular influence for development and improvement of...
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Haptic diaries
ŠTĚCHOVÁ ŽÁKOVÁ, Marie
These theses attempt to sketch the notion of touch in relation to art and everyday life. The first chapter deals closer with the sense of touch phenomena, introduce and characterize the touch communication, deals with creative types according to Viktor Lowenfeld, talks about haptic, art and touch. Later we introduce various types of diaries, psychological aspects of keep diaries and we also deal with diaries and taktilism relations. Third chapter has practical orientation and describe the meaning of haptic diaries. Last but not least it introduces particular haptic objects ? asamblages through the form of free associations. There are together 7 haptic objects created as a part of this theses.
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