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Business Plan of Establishing Student Cafe
Kósová, Michaela ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
This bachelor thesis is draft of the business plan for the estabilishment of student café in city of Brno. Objective of this thesis is to prepare documentation for the launch of the student café. Thesis is divided into three main sections. The first one describes the theoretical bases, which are the basis for next sections. The second one is about carrying out analyzes which outcomes are important for the practical part, where is already-created business plan that characterizes the conditions for its implementation.
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Development of Tourism in Třebíč and its Impact on Business at this Area
Žamberská, Šárka ; Milichovský, František (referee) ; Mráček, Pavel (advisor)
This bachelor´s thesis „Development of Tourism in Třebíč and its Impact on Business at this Area.“ is engage to judge conditions for development of tourism in town Třebíč. The analytics part included current state of tourism in Třebíč, possibilities of financing and description of the most attractive places in town. The thesis is divided to three major parts. In theoretical part is defined basic theoretical knowledge of marketing in tourism. The results of this thesis are particular designs of tourism development in town Třebíč.
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Evalution of the Financial Situation in the Firm
Zapletalová, Simona ; Červenka, Petr (referee) ; Kocmanová, Alena (advisor)
This bachelor’s thesis is aimed to financial situation in the firm Plastika, a.s. within the years 2005 – 2008. Finance situation of this company is judged by finance analytics methods, ktiv concipieted from account statements of the company in these periods. Objectives of thesis is to ktivity ktiv situation and suggested measures to improve current situation of the company
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Development of Tourism in Brno Region and Its Influence on Companies
Horká, Lenka ; Mráček, Pavel (referee) ; Zich, Robert (advisor)
This bachelor’s thesis „Development of turism in Brno region and its influence on companies.“ is engage to judge conditions for development of turism in Brno region. On the base of the analysis of actual conditions support turism, posibility of financing and describe of the most interesting places. The imput of this thesis is the description of partucular concept for development of turism.
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Influence of the economic crisis on chosen copany management
MAXOVÁ, Gabriela
The goal of my work was the analysis of the present situation and position of the choosen company in the market during the economic crisis and the strategy suggestion leading to its competitivness improving on the base of the using of proceduress and methods of strategic leading. In the practical part, I introduced the company, mentioned its history, described its present situation and its position in the market. I used Porter´s model of five powers as an instrument of the research of the competitive environment. I thought about the individual competitive powers in my analysis and I did some consideration. I focused on the internal and external environment where I evaluated strong and weak points, possibilities and threats. I used SWOT analysis for the strategy determination. I used Fuller´s triangle for the evaluation of individual elements. I suggested the strategy S-T for the company. Finally I suggested the strategy for the improving of the present situation in several areas.
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