National Repository of Grey Literature 4 records found  Search took 0.00 seconds. 
Evaluation of the financial situation of an internationally operating company and proposals for improvements
Sedláček, Filip ; Oulehla, Patrik (referee) ; Zinecker, Marek (advisor)
The thesis focuses on evaluating the strategic position and the level of financial health of a selected internationally operating business entity. The work is structured into three main parts. The first chapter explains the key theoretical concepts from the fields of strategic and financial analysis. The second chapter deals with the analysis of the company's strategic position and its financial situation. In the final part of the thesis, a strategy for the company's expansion is presented.
Valuation of a Firm by Using Income Capitalization Approach
Oulehla, Patrik ; Killer, Aleš (referee) ; Karas, Michal (advisor)
This master thesis deals with the estimation of the value of enterprise Prefa Brno a.s. via income based methods. Specifically via methods DCF and EVA in variant entity. The theoretical part is mainly focused on theoretical foundations and procedures used for valuation of company The practical part uses theoretical patterns and is targeted on the analysed enterprise. It consists of strategic analysis, financial analysis, SWOT analysis and also procedure of valuation of the firm by using income based method.
Valuation of a Firm by Using Income Capitalization Approach
Oulehla, Patrik ; Killer, Aleš (referee) ; Karas, Michal (advisor)
This master thesis deals with the estimation of the value of enterprise Prefa Brno a.s. via income based methods. Specifically via methods DCF and EVA in variant entity. The theoretical part is mainly focused on theoretical foundations and procedures used for valuation of company The practical part uses theoretical patterns and is targeted on the analysed enterprise. It consists of strategic analysis, financial analysis, SWOT analysis and also procedure of valuation of the firm by using income based method.
Marketing Utilization of Social Networks
Oulehla, Patrik ; Husáková, Andrea (referee) ; Chlebovský, Vít (advisor)
The goal of bachelor thesis "Marketing utilization of social networks" is to analyse communication on social networks at company and make a proposal how this communication utilize, possibly improve for benefits. The theoretical part deals with internet marketing and possibilities of utilization, social networks and their correct utilization. The practical part is focused directly on real company, when analyse utilize social networks, efficiency compared to competitions, comparing with competitions through the use of marketing methods and suggests improvement at social networks.

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