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Bitcoin as the currency of the future?
Jaroš, Ondřej ; Vopátek, Jiří (advisor) ; Bína, Vladislav (referee)
This bachelor's thesis focuses on the digital currency called Bitcoin. The theoretical part discusses the concept of money (its history, issuance, the gold standard, etc.) as well as central banking and local currencies. It also tackles the concept of Bitcoin itself, the way it functions, its advantages and disadvantages and its issuance (so-called mining). The practical part discusses whether or not it is possible to profit through bitcoin mining, by speculating on its relative value to the (US) dollar and if it is possible for Bitcoin to replace traditional payment systems and currencies in the future (or at least prove itself to be a potent competitor).
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Set of Menace connected with Unemployment at Economic Crisis Time
Harudová, Jana ; Bartošová, Jitka (advisor) ; Bína, Vladislav (referee)
This bachelor work deals with the economic crises in the European Union and the Czech Republic. There are preliminary comments on the largest crises from the 19th and 20th centuries followed by an examination of the development of the current crises taking place in the European Union. The origin of the crisis in the USA in 2008 and its subsequent transfer to Europe is documented. Detailed analysis of unemployment in the period of the crisis is carried out in the practical part with a focus on the Czech Republic. Unemployment in the period of the economic crisis is the primary focus of this work. The Logistic Regression model shows the dependence of unemployment on selected factors. The work also evaluates the development of unemployment in the Czech Republic, comparing its development in individual regions and finally giving an overview of the labour market in Jindřichův Hradec.
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The Use of Bayesian Methods in Investment Decisions
Sosnovec, Jakub ; Bína, Vladislav (advisor) ; Váchová, Lucie (referee)
My bachelor thesis points at the application of Bayes methods during the decision making and moreover is interested in general types of investments and their advantages and disadvantages. The output of my thesis is the portfolio of materials used for three possible investments, specifically for gold investments, funds and agricultural lands during three economical conditions of the world - during recession, stagnation and growth. The model will be furthemore entered by expert's accurate estimation of possibilities that one or another condition of the world will happen. Apart from this, results will be compared with the variation of decision making during the uncertainty and thanks to this, we will demonstrate the difficulties of this method. My thesis ends with the presentation of methods which develop the process and specify the groundwork for decision making.
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Analysis and Comparison of selected Developmental Parameters of Czech and Slovak Television
Rejzek, Jan ; Novák, Michal (advisor) ; Bína, Vladislav (referee)
The aim of this Bachelor's thesis is to analyze and subsequently compare and evaluate the progress of selected developmental indicators of the Czech and Slovak television. In the theoretical section is initially approached the evolution of the public television market in the middle and eastern Europe. After that, the thesis is focused on the Czech and Slovak television. At first, we get acquainted with its history and development, then we take a closer look at the analysis of selected parameters of both institutions, which are divided into three regions. In the final chapter, the analyzed parameters are compared, evaluated and explained.
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Analysis of Advertising Spots in the Frame of Super Bowl
Maršánová, Petra ; Novák, Michal (advisor) ; Bína, Vladislav (referee)
This bachelor's thesis discusses the world-famous media space for the finale of American football called Super Bowl. This space is used by global brands to promote their products while also competing to attract the largest audience. The audience responses are measured using a variety of media indicators that evaluate position of ads on the ladder of spectator popularity. The main attribute of all spots is creativity and originality. The aim of the practical part is the introduction of companies that have performed with their ad spots from 2006 to 2015. Thesis also analyses orientation of each commercial in given time period. In recent years, television ads are aimed mainly at cars and drinks. The theoretical part introduces the essence of modern marketing communication and communication tools. Afterwards it's focused towards advertising and promotion of the modern trends in the use of event marketing.
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Computer networks, theirs security and overcoming of that security
Zikeš, Tomáš ; Přibil, Jiří (advisor) ; Bína, Vladislav (referee)
Main goals of this diploma thesis is to chart methods used to secure wireless internet networks a test those methods through attack on access point of wireless network with target to receive password to access this network and decryption of captured packets. For charting of types of security measures used for wireless network, I performed a series of measurements in field on different places in Czech Republic and Germany. Primary purpose of mesurements performed in Germany is caomparison of results from Germany with results from Czech Republic. Also, I tried to crack the security measures i controlled environment. Due to illegality of this experiment I used my own network and network that belongs o one of my friends who agreed with the experiment.In the end is the presentation of results of field measurements and cracking attempts along with some tips for network security.
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Statistics and its Utilization (Abuse) in Gaining Information
Strnadová, Lenka ; Bartošová, Jitka (advisor) ; Bína, Vladislav (referee)
This diploma thesis is focused on how statistics and statistical concepts can be abused to influence a public opinion. The thesis includes theoretical knowledge regarding to statistics, public opinion and institutions which are commonly used as a source of statistical data. A questionnaire was used for a practical part of the diploma thesis. The questionnaire should answer research questions included in the introduction. MS Excel and SAS EG 5.1 were used to process a questionnaire data. There was chosen one or several examples of use and abuse of statistics in creation of information for influencing public opinion almost in all chapters. The conclusion contains a summary of all findings and answers to research questions defined in the introduction of the diploma thesis.
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Bayesian Approach in Managerial Decision Making
Mošna, Ondřej ; Bína, Vladislav (advisor) ; Váchová, Lucie (referee)
This diploma thesis is about Bayesian approach in managerial decision making process. The goal is not only to quantify the principals used by managers during decision making in real situations but also the application of Bayesian methods on given examples. The mentioned principals are the probability updates after gaining a new information. In thesis are also described the computer systems which work with Bayesian calculations and a chosen system is described in detail. In a practical part of this thesis is demonstrated the use of Bayesian principals in real decision making situations -- there is demonstrated the use of Bayesian games, Bayesian networks (both classic and dynamic) and risk decision making process.
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Payment cards in the Czech republic
Švirk, Jan ; Přibil, Jiří (advisor) ; Bína, Vladislav (referee)
This master thesis "Payment cards in the Czech republic" deals with payment cards, which are currently the most widely used payment instrument. Theoretical part is focused on the formation and development of the first ancestors of payment cards, various kinds of payment cards, there is historical development, basic characteristic, division, possibilities of their current use and future of payment cards. Also there are introduced different types of the payment cards according to different criteria, according to their mode of operation and safety. In the first part practical part of the work is an analysis of the current situation and developments in the payment cards market in the Czech Republic. Subsequently, there is analysis of the payment cards, current accounts and related services at selected bank in the Czech republic mBank S.A., Fio banka a.s., Equabank a.s., Zuno bank a.s. and Air bank a.s. When the objective of the thesis is to find out whether these banks target the same segments of clients. There is a comparation of payment card payment from the perspective of the monthly cost of using payment card from four basic segments of one bank, while there is a comparison of services related to payment card and in the end for every client is chosen the best alternative of payment card and the current account from the perspective of the average monthly cost.
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