Original title: Planned obsolescence: Understanding the reality of durable goods obsolescence and consumers' disposal behaviour
Translated title: Planned Obsolescence
Authors: Nejedlá, Jana ; Pešek, Ondřej (advisor) ; Štědroň, Bohumír (referee)
Document type: Master’s theses
Year: 2010
Language: eng
Publisher: Vysoká škola ekonomická v Praze
Abstract: Planned obsolescence is the term used to describe incentives of companies to make durable goods faster obsolete. The aim of the study is to make a big picture and real situation about planned obsolescence practising and consumer disposal behaviour. First part addresses the theoretical background and provides comprehensive overview through different aspects of the good's durability issue and planned obsolescence characteristics and influences. Second part in further reference to the information provided in theoretical part examines the situation of specific durable products - laptops. From survey's results on consumer attitudes towards durability of laptops and real case study on Apple Inc. and its reliance to planned obsolescence, recommendations to the more sustainable consumption of consumer electronics are presented.
Keywords: Apple Inc.; durability; durable goods; e-waste; laptops; planned obsolescence; product obsolescence; products lifespan; throwaway society; Apple Inc.; konzumní společnost; notebooky; plánované zastarávání; výrobky dlouhodobé spotřeby; zástarávání produktů; životnost produktů

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/28895

Permalink: http://www.nusl.cz/ntk/nusl-71875


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses