Original title: Využívání komunikačních strategií v organizacích veřejné správy
Translated title: Use of communication strategies in the organizations of public administration
Authors: Burešová, Lenka ; Kadeřábková, Jaroslava (advisor) ; Khendriche Trhlínová, Zuzana (referee)
Document type: Master’s theses
Year: 2011
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: communication; communication strategy; regional marketing; komunikace; komunikační strategie; regionální marketing

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/28866

Permalink: http://www.nusl.cz/ntk/nusl-71846


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2011-11-30, last modified 2022-03-03


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