Original title: Vliv webové prezentace na obchodní úspěch firmy
Translated title: The Influence of Web Page on Business Success
Authors: Boltižiar, Víťazoslav ; Chalupský, Vladimír (referee) ; Dydowicz, Petr (advisor)
Document type: Bachelor's theses
Year: 2009
Language: slo
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [slo] [eng]
Obsahom tejto bakalárskej práce je analýza úlohy a postavenia webovej prezentácie v obchodnom živote firmy. V úvode sa venuje komplexnému popisu teoretických poznatkov, ďalej charakterizuje webovú prezentáciu, situáciu na internetovom trhu a v časti vlastné riešenie sa venuje webovému riešeniu firmy Imafex Computers s.r.o. This Bachelor Thesis analyses function and role of the Web presentation in the business life of the company. The beginning deals with description of the theoretical knowledge, further it characterizes web presentation, situation on the online market and the last part, my own solution, is dedicated to the web solution of the Imafex Computer’s ltd company.
Keywords: advertisement; business marketing; e-shop; internet; promoting company; web presentation

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/14848

Permalink: http://www.nusl.cz/ntk/nusl-580317


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Bachelor's theses