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> Vydavatelské strategie Knižního klubu
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Original title:
Vydavatelské strategie Knižního klubu
Translated title:
Knižní klub publishing strategy
Authors:
Váňová, Jana
;
Mocná, Dagmar
(advisor) ;
Kubíček, Tomáš
(referee)
Document type:
Bachelor's theses
Year:
2012
Language:
cze
Keywords:
Agatha Christie
;
book sale
;
Danielle Steel
;
Knižní klub
;
marketing and book promotion
;
publishing strategy
;
Agatha Christie
;
Danielle Steelová
;
Knižní klub
;
marketing a propagace knih
;
prodej knih
;
vydavatelské strategie
Institution:
Charles University Faculties (theses) (
web
)
Document availability information:
Available in the Charles University Digital Repository.
Original record:
http://hdl.handle.net/20.500.11956/46017
Permalink:
http://www.nusl.cz/ntk/nusl-490887
The record appears in these collections:
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>
Public universities
>
Charles University
>
Charles University Faculties (theses)
Academic theses (ETDs)
>
Bachelor's theses
Record created 2022-05-08, last modified 2022-05-08
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