Original title: Reklama v časopisech pro děti na příkladu časopisu ABC v roce 2008
Translated title: Advertisement in magazines for children: case study of magazine ABC in year 2008
Authors: Žáček, Jan ; Wolák, Radim (advisor) ; Hejlová, Denisa (referee)
Document type: Bachelor's theses
Year: 2011
Language: cze
Abstract: [cze] [eng]

Keywords: advertisement perception; advertisements; children; children's readers; magazine ABC; media; media education; děti; dětský čtenář; mediální výchova; média; reklama; vnímání reklamy; časopis ABC

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/36963

Permalink: http://www.nusl.cz/ntk/nusl-490520


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses
 Record created 2022-05-08, last modified 2022-05-08


No fulltext
  • Export as DC, NUŠL, RIS
  • Share