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> Porovnání marketingové komunikace módních značek designérů a influencerů
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Original title:
Porovnání marketingové komunikace módních značek designérů a influencerů
Translated title:
Comparison of marketing communication of designer and influencer fashion brands
Authors:
Cikhartová, Marie
;
Koudelková, Petra
(advisor) ;
Klabíková Rábová, Tereza
(referee)
Document type:
Bachelor's theses
Year:
2021
Language:
cze
Keywords:
Brand
;
designer
;
fashion
;
fashion marketing
;
influencer
;
merch
;
designér
;
fashion marketing
;
influencer
;
merch
;
móda
;
Značka
Institution:
Charles University Faculties (theses) (
web
)
Document availability information:
Available in the Charles University Digital Repository.
Original record:
http://hdl.handle.net/20.500.11956/150597
Permalink:
http://www.nusl.cz/ntk/nusl-451597
The record appears in these collections:
Universities and colleges
>
Public universities
>
Charles University
>
Charles University Faculties (theses)
Academic theses (ETDs)
>
Bachelor's theses
Record created 2021-10-10, last modified 2023-12-17
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