Original title: Marketingová strategie vybraného podniku
Translated title: Marketing Strategy of the Selected Company
Authors: Gajdůšek, Michal ; Slezák, Tomáš (referee) ; Chlebovský, Vít (advisor)
Document type: Master’s theses
Year: 2021
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: furniture industry; internet marketing; marketing; marketing mix; marketing strategy; internetový marketing; marketing; marketingová strategie; marketingový mix; nábytkářský průmysl

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/197520

Permalink: http://www.nusl.cz/ntk/nusl-442940


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2021-06-27, last modified 2022-09-04


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