Original title: Trh CRM systémů v České republice
Translated title: CRM Software Market in Czech Republic
Authors: BAJER, David
Document type: Bachelor's theses
Year: 2019
Language: cze
Abstract: [cze] [eng]

Keywords: CRM software; customer; customer relationship management; implementation simplicity; small-sized enterprises; System Usability Scale; user experience; CRM systém; customer relationship management; malé podniky; System Usability Scale; uživatelský prožitek; zákazník; řízení vztahů se zákazníky
Citation: BAJER, David. Trh CRM systémů v České republice. České Budějovice, 2019. bakalářská práce (Bc.). JIHOČESKÁ UNIVERZITA V ČESKÝCH BUDĚJOVICÍCH. Ekonomická fakulta

Institution: University of South Bohemia in České Budějovice (web)
Document availability information: Fulltext is available in the Digital Repository of University of South Bohemia.
Original record: http://www.jcu.cz/vskp/53653

Permalink: http://www.nusl.cz/ntk/nusl-394648


The record appears in these collections:
Universities and colleges > Public universities > University of South Bohemia in České Budějovice
Academic theses (ETDs) > Bachelor's theses
 Record created 2019-04-29, last modified 2024-08-29


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