Original title: Marketingová strategie vybrané firmy
Translated title: Marketing strategy of the chosen company
Authors: Šuláková, Veronika ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
Document type: Bachelor's theses
Year: 2017
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: marketing mix; marketing strategy; online marketing; wine market; marketingová strategie; marketingový mix; online marketing; trh s vínem

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/69174

Permalink: http://www.nusl.cz/ntk/nusl-359966


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses
 Record created 2017-08-02, last modified 2022-03-04


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