Original title: Vývoj české tabákové reklamy
Translated title: The Development of Czech Tobacco Advertising
Authors: Štichová, Kateřina ; Šebesta, Karel (advisor) ; Chromý, Jan (referee)
Document type: Master’s theses
Year: 2013
Language: cze
Abstract: [cze] [eng]

Keywords: advertising in Czechoslovakia; language of advertising; semiotic analysis; tabakism,advertising of tobacco products; jazyk reklamy; reklama na tabákové výrobky; reklama v Československu; sémiotická analýza; tabakismus

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/54519

Permalink: http://www.nusl.cz/ntk/nusl-323813


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Master’s theses
 Record created 2017-06-19, last modified 2022-03-04


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