Original title: Návrh a implementace e-marketingu firmy.
Translated title: Design and Implementation of E-marketing Company.
Authors: Gabzdyl, Adam ; Pieczka, Marian (referee) ; Dvořák, Jiří (advisor)
Document type: Bachelor's theses
Year: 2011
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]
Tato bakalářská práce se zabývá návrhem e-marketingu pro firmu Mgr. Barbara Wilczková, advokát. Cílem je charakterizovat problematiku e-marketingu, analyzovat problémy, zhodnotit dosavadní situaci firmy, navrhnout a implementovat řešení pro zviditelnění společnosti na internetu. This bachelor’s thesis is engaged in e-marketing concept for company Mgr. Barbara Wilczková, lawyer. The aim is to describe problematic of e-marketing, analyze problems, valorize actual condition of company, propose and implement solution to promote company on the internet.
Keywords: E-marketing; legal profession; search engines; SEO; web site; website presentation; advokacie; E-marketing; internetová prezentace; SEO; vyhledávače; webové stránky

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/16129

Permalink: http://www.nusl.cz/ntk/nusl-246684


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Bachelor's theses