Original title: Komunikace s médii a publicita neziskové organizace
Translated title: Communication with the Mass Media and Publicity of a Non-Profit Organization
Authors: Arenberger, Ladislav ; Musil, Martin (advisor) ; Nový, Jan (referee)
Document type: Master’s theses
Year: 2013
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: Communication; communication strategy; SWOT analysis; Analýza NO; Komunikace s médii; Strategie

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/42122

Permalink: http://www.nusl.cz/ntk/nusl-197859


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2015-09-10, last modified 2022-03-03


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