Original title: Launch Windows 7 v ČR
Translated title: Launch of Windows 7 in Czech republic
Authors: Bínová, Eva ; Mikeš, Jiří (advisor) ; Hyan, Robert (referee)
Document type: Master’s theses
Year: 2009
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: communications mix; effectiveness of PR; marketing plan; Microsoft; public relations; Windows 7; efektivita PR; komunikační mix; Marketingový plán; Microsoft; public relations; Windows 7

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/22692

Permalink: http://www.nusl.cz/ntk/nusl-18662


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2011-07-01, last modified 2022-03-03


No fulltext
  • Export as DC, NUŠL, RIS
  • Share