Original title:
Marketingová strategie vybrané firmy na zahraničním trhu, srovnání s konkurencí
Translated title:
Marketing strategy of chosen company on the foreign market, compared with competition
Authors:
Vejvodová, Veronika ; Zamykalová, Miroslava (advisor) ; Gullová, Soňa (referee) Document type: Bachelor's theses
Year:
2009
Language:
cze Publisher:
Vysoká škola ekonomická v Praze Abstract:
[cze][eng] Marketingová strategie Oriflame na zahraničním trhu, srovnání s konkurencí (Avon, Mary Kay, Amway).Marketing strategy of Oriflame, compared with competition (Avon, Mary Kay, Amway).
Keywords:
competition; marketing strategy; Oriflame; konkurence; marketingová strategie; Oriflame
Institution: University of Economics, Prague
(web)
Document availability information: Available in the digital repository of the University of Economics, Prague. Original record: http://www.vse.cz/vskp/eid/21900