Original title: Exportní strategie společnosti Plzeňský Prazdroj
Translated title: The Export Strategy of the Pilsner Urquell Company
Authors: Křížová, Šárka ; Průša, Přemysl (advisor) ; Vik, Zdeněk (referee)
Document type: Bachelor's theses
Year: 2009
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: brewery; export strategy; Pilsner Urquell; exportní strategie; pivovar; Plzeňský Prazdroj

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/21873

Permalink: http://www.nusl.cz/ntk/nusl-17843


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses
 Record created 2011-07-01, last modified 2022-03-03


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