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Original title:
Sociální reklama
Translated title:
Social Advertising
Authors:
Matěnová, Zuzana
;
Zamazalová, Marcela
(advisor) ;
Pešek, Ondřej
(referee)
Document type:
Bachelor's theses
Year:
2009
Language:
cze
Publisher:
Vysoká škola ekonomická v Praze
Keywords:
advertising
;
campaign
;
social advertising
;
kampaň
;
reklama
;
sociální reklama
Institution:
University of Economics, Prague (
web
)
Document availability information:
Available in the digital repository of the University of Economics, Prague.
Original record:
http://www.vse.cz/vskp/eid/20200
Permalink:
http://www.nusl.cz/ntk/nusl-16170
The record appears in these collections:
Universities and colleges
>
Public universities
>
University of Economics, Prague
Academic theses (ETDs)
>
Bachelor's theses
Record created 2011-07-01, last modified 2022-03-03
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