Original title: Postavení firmy Žabka na českém trhu
Translated title: Position of the company Žabka on the Czech market
Authors: Voříšková, Dana ; Zapletalová, Šárka (advisor) ; Průša, Přemysl (referee)
Document type: Bachelor's theses
Year: 2009
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]
V této bakalářské práci je zhodnocena současná situace postavení společnosti Žabka na českém trhu. In this bachelor thesis, the current situation of the company Žabka and its position on the Czech market are analysed.
Keywords: czech market; position; žabka; konkurenční postavení; swot; žabka

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/15635

Permalink: http://www.nusl.cz/ntk/nusl-11605


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses