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Design of a Motivation System in a KLIMEX CZ, spol. s r. o.
Dohnalová, Aneta ; Andrlová, Zuzana (referee) ; Konečný, Štěpán (advisor)
My thesis is focused on an employee satisfaction research in the company with respect of divisions. The motivation system will be designed on a base of employee satisfaction research. Theory of employee motivation and fundamentals about personnel management is explained in theoretical part. Next, I introduce company and nowadays systém of motivation and evaluation of employees in practical part. Proposals possible solutions to existing problems will be also involved in practical part.
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The Utilization of Loyalty Program in a Assistcar s.r.o. Company Strategy
Kalman, Robin ; Dohnalová, Aneta (referee) ; Chalupský, Vladimír (advisor)
The subject of this diploma thesis is the creation of loyalty program for Assistcar, s.r.o. This company offers extensive services in the auto repair industry and the loyalty program is what the company is missing. The diploma thesis contains a theoretical, analytical and practical part. In the first part the theoretical basis is elaborated, which is necessary for the correct creation of the loyalty program. The analytical part consists of an analysis of available and functioning loyalty programs. Further analysis of competitive programs and the whole business. The practical part includes the creation of a specific loyalty program for the company.
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The Utilization of Loyalty Program in a Assistcar s.r.o. Company Strategy
Kalman, Robin ; Dohnalová, Aneta (referee) ; Chalupský, Vladimír (advisor)
The subject of this diploma thesis is the creation of loyalty program for Assistcar, s.r.o. This company offers extensive services in the auto repair industry and the loyalty program is what the company is missing. The diploma thesis contains a theoretical, analytical and practical part. In the first part the theoretical basis is elaborated, which is necessary for the correct creation of the loyalty program. The analytical part consists of an analysis of available and functioning loyalty programs. Further analysis of competitive programs and the whole business. The practical part includes the creation of a specific loyalty program for the company.
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Design of a Motivation System in a KLIMEX CZ, spol. s r. o.
Dohnalová, Aneta ; Andrlová, Zuzana (referee) ; Konečný, Štěpán (advisor)
My thesis is focused on an employee satisfaction research in the company with respect of divisions. The motivation system will be designed on a base of employee satisfaction research. Theory of employee motivation and fundamentals about personnel management is explained in theoretical part. Next, I introduce company and nowadays systém of motivation and evaluation of employees in practical part. Proposals possible solutions to existing problems will be also involved in practical part.
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Possibilities of utilising cultural potential of city Znojmo
Dohnalová, Aneta ; Kouba, Vojtěch (advisor) ; Tyslová, Irena (referee)
This thesis describes and assesses possibilities of a better utilization of historical, artistic and social attractions of city Znojmo with emphasis on heritage tourism. It assesses possibilities of development of city Znojmo on basis of interviews with local artists, list of local attractions and the current plans of city development. Furthermore, it uses these information to point out current flaws and proposes solutions in order to improve city development. The main sources of information for this thesis are interviews with local people and own findings beside literature survey.
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