Original title: Reklamní a mediální trh ČLR
Translated title: Chinese Advertisement and Media Market
Authors: Rezek, Tomáš ; Mikeš, Jiří (advisor) ; Přibová, Marie (referee)
Document type: Master’s theses
Year: 2008
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: advertisement; China; media; média; reklama; ČLR; Čína

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/8118

Permalink: http://www.nusl.cz/ntk/nusl-4113


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses
 Record created 2011-07-01, last modified 2017-06-29


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