Original title: Green management jako současný trend v oblasti ubytovacích služeb
Translated title: Green management as the current trend in accommodation services
Authors: Komínková, Lucie ; Oberhel, Martin (advisor) ; Hajdíková, Taťána (referee)
Document type: Bachelor's theses
Year: 2017
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: customer; ecology; Green management; marketing research; questionnaire; dotazník; ekologie; Green management; marketingový výzkum; zákazník

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/69600

Permalink: http://www.nusl.cz/ntk/nusl-359378


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses
 Record created 2017-08-02, last modified 2020-03-26


No fulltext
  • Export as DC, NUŠL, RIS
  • Share