Original title: Porovnanie výkonnosti PPC kampaní na Google AdWords a americkom Amazone
Translated title: The comparison of the performance of PPC campaigns on Google AdWords and US Amazon
Authors: Halahija, Matej ; Pešek, Ondřej (advisor) ; Mareš, Jan (referee)
Document type: Bachelor's theses
Year: 2017
Language: slo
Publisher: Vysoká škola ekonomická v Praze
Abstract: [slo] [cze] [eng]

Keywords: Amazon; Google AdWords; PPC; Amazon; Google AdWords; PPC

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/70123

Permalink: http://www.nusl.cz/ntk/nusl-358934


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses
 Record created 2017-08-02, last modified 2022-03-04


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