Original title: Budování značky Gorillaz a její specifická image na hudebním trhu
Translated title: Brand building of Gorillaz and its specific image within the music market
Authors: Všelicha, Mikuláš ; Koudelková, Petra (advisor) ; Strielkowski, Wadim (referee)
Document type: Bachelor's theses
Year: 2015
Language: cze
Abstract: [cze] [eng]

Keywords: brand; Brand building; Gorillaz; image; marketing; music market; Budování značky; Gorillaz; hudební trh; image; marketing; značka

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/72013

Permalink: http://www.nusl.cz/ntk/nusl-341135


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses
 Record created 2017-06-19, last modified 2017-06-27


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