Original title: Klamavá reklama a klamavá obchodní praktika při online nakupování
Translated title: Misleading advertising and deceptive business practice when shopping online
Authors: Žáčková, Veronika ; Hejda, Jan (advisor) ; Kaczor, Pavel (referee)
Document type: Bachelor's theses
Year: 2015
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]

Keywords: Deceptive business practice; Misleading advertising; Pensioners; Single-item e-shops; Website add-on; Důchodci; Jednodruhové e-shopy; Klamavá obchodní praktika; Klamavá reklama; Webové rozšíření

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/53289

Permalink: http://www.nusl.cz/ntk/nusl-262056


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Bachelor's theses
 Record created 2017-01-04, last modified 2017-06-30


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