Original title: Marketingová strategie restaurace U Kotvy
Translated title: Marketing Strategy of Restaurant U Kotvy
Authors: Křížová, Michaela ; Kalášek, Karel (referee) ; Novák, Petr (advisor)
Document type: Master’s theses
Year: 2014
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: internet marketing; Marketing; marketing mix; marketing strategy; internetový marketing; Marketing; marketingová strategie; marketingový mix

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/34383

Permalink: http://www.nusl.cz/ntk/nusl-224472


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2016-06-03, last modified 2018-04-18


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