Original title: Podnikatelský plán pro rozvoj rodinné firmy
Translated title: Business plan for development of family owned company
Authors: Zoubková, Eliška ; Guštafíková, Silvia (referee) ; Koráb, Vojtěch (advisor)
Document type: Master’s theses
Year: 2007
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: Business plan; development of the business activities; family business; Porter´s five forces; SBU; STEP analysis; SWOT.; types of the plans; druhy plánů; Podnikatelský plán; Porterova analýza; rodinná firma; rozvoj podnikatelských aktivit; SBU; STEP analýza; SWOT.

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/25716

Permalink: http://www.nusl.cz/ntk/nusl-221528


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2016-06-03, last modified 2019-03-28


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