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Increasing the Company Competitiveness (Brewery Černá Hora a.s.)
Mirvaldová, Martina ; Meluzínová, Kateřina (referee) ; Zich, Robert (advisor)
The aim of this work is to create a concept that should strenghthen competitiveness of the company based on analyses of microeconimic and macroeconomic elements. This work further deals with evaluation of the current situation of company Brewery Černá Hora a.s. in the world of small and average breweries. Theoretical part describes knowledge about competitiveness and its strengthening. In practical part are these knowledge put in use. This work examines competitiveness of the company based on analysis of microeconimic and macroeconomic elements. Outputs from these analyses are used to create a concept, that should help the company increase the competitiveness.
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Microeconomic Analysis for Evidence-Based Policy
Janský, Petr ; Bauer, Michal (advisor) ; Blundell, Richard (referee) ; Galuščák, Kamil (referee) ; Schneider, Ondřej (referee)
This dissertation thesis is focused on the microeconomic analysis of public policy in the Czech Republic. It consists of three parts, the first two parts deal with the analysis of tax policy; the third part of this thesis is focused on inflation differentials. The first chapter deals with the analysis of value added tax. The rates of value added tax (VAT) have recently changed in the Czech Republic, and I simulate the impact of these reforms. They are an example of changes in indirect taxes that change the prices of goods and services, to which households can respond by adjusting their expenditures. I first estimate the behavioural response of consumers to price changes in the Czech Republic by applying a consumer demand model of the quadratic almost ideal system (QUAIDS) on the basis of the Czech Statistical Office household expenditure and price data for the period from 2001 to 2011. I derive estimates of own- and cross-price and income elasticities for individual households. I then use these elasticities to estimate the impact of the changes in VAT rates that were proposed or implemented between 2011 and 2013, on households' quantity demanded and government revenues. One of the main findings is that the estimated increases in government revenues that take the consumer responses into account are...
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Strategic analysis of Hájek a Boušová Ltd.
Racovscaia, Iulia ; Boukal, Petr (advisor) ; Heřman, Jan (referee)
The purpose of this bachelor thesis is to carry out strategic analysis in order to evaluate the strategic position of Hájek a Boušová Ltd. (Ovocný Světozor) on Czech market and to formulate recommendations for its future development. At the beginning of the thesis, the author explains the concept of strategic analysis. Then focus is placed on the most well-known analyses of the company's external and internal environment. First, there will be implemented the analysis of the enterprise's macroeconomic environment, representing an environment that the firm can hardly influence, for example, legislative, economic, social or technological areas. Then an microeconomic analysis will be implemented. The last analyzed area will be the internal environment of the firm, which consists of classification of sources, VRIO analysis, financial analysis, portfolio analysis. Based on these analyses, it would be possible to identify strengths and weaknesses of the organization and its potential opportunities and threats. The benefit of this bachelor thesis will be the evaluation of the factors influencing development of the company Ovocný Světozor and the identification of its strengths and weaknesses.
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Microeconomic Analysis for Evidence-Based Policy
Janský, Petr ; Bauer, Michal (advisor) ; Blundell, Richard (referee) ; Galuščák, Kamil (referee) ; Schneider, Ondřej (referee)
This dissertation thesis is focused on the microeconomic analysis of public policy in the Czech Republic. It consists of three parts, the first two parts deal with the analysis of tax policy; the third part of this thesis is focused on inflation differentials. The first chapter deals with the analysis of value added tax. The rates of value added tax (VAT) have recently changed in the Czech Republic, and I simulate the impact of these reforms. They are an example of changes in indirect taxes that change the prices of goods and services, to which households can respond by adjusting their expenditures. I first estimate the behavioural response of consumers to price changes in the Czech Republic by applying a consumer demand model of the quadratic almost ideal system (QUAIDS) on the basis of the Czech Statistical Office household expenditure and price data for the period from 2001 to 2011. I derive estimates of own- and cross-price and income elasticities for individual households. I then use these elasticities to estimate the impact of the changes in VAT rates that were proposed or implemented between 2011 and 2013, on households' quantity demanded and government revenues. One of the main findings is that the estimated increases in government revenues that take the consumer responses into account are...
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Increasing the Company Competitiveness (Brewery Černá Hora a.s.)
Mirvaldová, Martina ; Meluzínová, Kateřina (referee) ; Zich, Robert (advisor)
The aim of this work is to create a concept that should strenghthen competitiveness of the company based on analyses of microeconimic and macroeconomic elements. This work further deals with evaluation of the current situation of company Brewery Černá Hora a.s. in the world of small and average breweries. Theoretical part describes knowledge about competitiveness and its strengthening. In practical part are these knowledge put in use. This work examines competitiveness of the company based on analysis of microeconimic and macroeconomic elements. Outputs from these analyses are used to create a concept, that should help the company increase the competitiveness.
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Strategic analysis of KMW, Inc.
Ly, Tuong Vy ; Boukal, Petr (advisor) ; Obergruber, Petr (referee)
The content of the thesis is a strategic analysis of the company KMV, Inc. for the period 2009-2014. The aim is to carry out a strategic analysis of the selected company. Based on a strategic analysis to evaluate the current position of the company in the market for beverages. Parts of this work are the detailed strategic analysis and internal réources. The strategic analysis contains of an analysis of macroeconomic, microeconomic and SWOT analysis. For analysis of internal resources the author used several tools to assess the performance of the company. These include horizontal, vertical analysis, ratios. In other parts were made bankruptcy and credibility models, comparison of the results of industry, economic value added (EVA). The last part is the optimal design of corporate strategy KMW, Inc..The end of the thesis was designed to evaluate the financial situation of the company, or to suggest specific measures for future development from the perspective of the owners.
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