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National Repository of Grey Literature

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Ještěd and his importance for tourism in region Liberec Nejepsová, Tereza ; Netková, Jarmila (advisor) This thesis is about magnificient and impressive building in region Liberec. Mountain hotel and television transmitter Ještěd has got huge potential for tourism and he is now attempting to be in UNESCO. Ještěd is compared with other competitions in region Liberec by SWOT analysis. Ještěd is very important for tourism and it can take advantage by better marketing promotion. Detailed record

Rozvoj Cestovní ruchu v Evropské Unii po přistoupení nových zemí Nejepsová, Tereza ; Vošta, Milan (advisor) ; Kašpar, Václav (referee) Tato práce pojednává o významu cestovního ruchu v národní ekonomice každého státu a o jeho rozvoji. Blíže se pak zaměřuje na státy Evropské Unie a na postavení cestovního ruchu ve vybraných státech EU 15 a EU 10. Ke konci také zhodnocuje rozvoj cestovního ruchu po přistoupení nových členských států a popisuje positivní dopady v rámci cestovní ruchu. Cestovní ruch se dynamicky rozvíjí,a proto je také důležité zaměřit se na trendy vývoje. Detailed record

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