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HOUSE ON THE EDGE – Valašské Meziříčí, Sokolská Street
Jakubíková, Barbora ; Musilová, Lenka (referee) ; Hybská, Bohumila (advisor)
Remediation of the damaged city character. Compact stopping large plot on the boundary of the historic center and prefab housing. The new development is consistent with the breakdown of the city. Completes the street and follows the street line. Compositional individual objects based on the scale of houses in the square. The project offers urban housing types. Commercial space in the pit. New homes are a barrier that closes the center. Passages contrary to navigate territory without restrictions.
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The Students themselves - Student Center Poříčí
Závodná, Jana ; Musilová, Lenka (referee) ; Pelčák, Petr (advisor)
Student center and student housing on a corner site of existing city block on riversite of Svratka. Program of housing for 225 students and cantine for 800 meals a day set in with respect to existing buildings. Concept in dividing housing from other functions and their orientation in the object. Housing part with light shafts penetrating the building reaching to the ground floor and part with common areas (dedicated to activities such as dance, music, studio work) orientated towards the north with beautiful views.
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Characterisation of chosen types of dairy products
Musilová, Lenka ; Buňka, František (referee) ; Vítová, Eva (advisor)
The aim of this thesis was to design technology of production soft cheese with white mold on the surface in a pilot plant conditions using unpasteurized milk that comes from grazing cows. This way I wanted to be closer to the traditional cheese manufacturing technology, over which today dominates the industrial. Final cheeses were subjected to sensory analysis in order to determine their acceptability for ordinary consumers. Sensory evaluation was carried out by two committees: students and seniors. Between the two committiees were noticeable differences, however, both commissions at the conclusion assessed the cheese as „good”. This evaluation was mainly based on lower ratings of taste (flavor) of the samples, which were quite strong and unusual for Czech consumers.
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Assessing the threat of hybridization between Prunus fruticosa and cultivated Prunus species
Musilová, Lenka ; Vít, Petr (advisor) ; Chrtek, Jindřich (referee)
Presented thesis evaluates the risk of ongoing hybridization (antropohybridization) in highly endangered Prunus fruticosa in the Czech Republic and selected adjacent countries. Absolute genome size analysis (estimated by flow cytometry) combined with both numeric and geometric morphometrics were used for evaluation of hybridization. Prunus fruticosa frequently hybridize with naturalized Prunus cerasus (emerging tetraploid hybrid Prunus ×eminens) and native Prunus avium (forming triploid hybrid Prunus ×mohacsyana). Discrimination between P. ×eminens and P. ×mohacsyana is difficult, when using leaf morphology characters only, so the occurrence of triploid hybrids was strongly underestimated in the Czech Republic (only tetraploid hybrids were reported). Both hybrids are surely differentiated using flow cytometry analysis (based on different ploidy level). The majority of analyzed populations is formed by either individuals of pure P. fruticosa or one of the mentioned hybrids. Only four populations were mixed. Continuous variability in absolute genome size was found in two of them, which may indicate hybrid swarm forming (incl. primary hybrids and backcrosses). Our findings can be considered only as indirect evidence for introgression, which needs to be confirmed by molecular markers (for example...
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Ethics of advertising. Position in terms of theological ethics
Musilová, Lenka ; Ovečka, Libor (advisor) ; Lorman, Jaroslav (referee)
Ethics of advertising - Position in terms of theological ethics Advertising is a subject of a lot of controversial debates because it derives the benefit from unethical practics. For example, advertising misleads customers when it conceals essential information, abuses women and children, improperly uses a sense of fear. These aspects of advertising have a negative impact on society. The goal of this thesis was to find out how experts in the advertising industry perceive adverting and its ethics. The first one is a marketing specialist and the other is a director of an advertising agency. I introduce advertising at the beginning of the first part. The main themes of the theological ethics come later and then I explain the relationship of ethics and advertising. There is a separate chapter dealing with attitude of The Catholic church towards advertising's ethics. The next chapter describes regulation of advertising in The Czech Republic. The second part includes a qualitative research about expert's perception of advertising and its ethics. I found out their opinions using non-standardized interviews. In the conclusion I introduce results of the research. Keywords: Ethics / theological ethics Advertising Catholic Church and advertising Regulation of advertising
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