|
|
Participant satisfaction of Pankrác winter league in beach volleyball survey
Hons, Michal ; Janák, Vladimír (advisor) ; Pecinová, Markéta (referee)
Title: Participant satisfaction of Pankrác winter league in beach volleyball survey Objectives: The aim of this work is to use the survey to find out participant satisfaction with current sason of Winter league. Furthermore, based on the results of questionnaire analyze main results of decrease in the number of players compared to the last seasons and to purpose a improvements to increase those numbers, quality of competition and the participant satisfaction. Methods: Quantitative research using electronic questioning Results: Participants are most satisfied with the cleanliness and the Pankrác grounds. Also a quality of their opponents and the number of played matches are considered to be good. They find the biggest problem in starting fee that i stoo expensive. Based on the results it was recommended to lower the price, change the game systém little bit and modify prizes for winners. Keywords: Beach volleyball, Pankrac, Winter league, satisfaction
|
|
|
Volleyball club Aero Odolena Voda marketing mix analysis
Hons, Michal ; Procházka, Jan (advisor) ; Voráček, Josef (referee)
Title: Volleyball club Aero Odolena Voda marketing mix analysis Targets: To perform an overall evaluation of the current Aero Odolena Voda marketing mix, using SWOT analysis bring strenghts and weaknesses to light. Based on this analysis suggest possible modification that would lead to a better marketing mix. Methods: Using qualitative methods such as interview, alongside with quantitative methods such as questioning, SWOT analysis and using secundary dates. Results: The specific modifications of individual parts of marketing mix will be suggested. These changes should lead to overal marketing mix improvement. These suggestions will be offered to club's leadership, that will decide how to dispose of it. Key words: Marketing, marketing research, marketing mix, sports management, SWOT analysis, corporate identity, questionnaire
|
|
|
Participant satisfaction of Pankrác winter league in beach volleyball survey
Hons, Michal ; Janák, Vladimír (advisor) ; Pecinová, Markéta (referee)
Title: Participant satisfaction of Pankrác winter league in beach volleyball survey Objectives: The aim of this work is to use the survey to find out participant satisfaction with current sason of Winter league. Furthermore, based on the results of questionnaire analyze main results of decrease in the number of players compared to the last seasons and to purpose a improvements to increase those numbers, quality of competition and the participant satisfaction. Methods: Quantitative research using electronic questioning Results: Participants are most satisfied with the cleanliness and the Pankrác grounds. Also a quality of their opponents and the number of played matches are considered to be good. They find the biggest problem in starting fee that i stoo expensive. Based on the results it was recommended to lower the price, change the game systém little bit and modify prizes for winners. Keywords: Beach volleyball, Pankrac, Winter league, satisfaction
|
|
|
Volleyball club Aero Odolena Voda marketing mix analysis
Hons, Michal ; Procházka, Jan (advisor) ; Voráček, Josef (referee)
Title: Volleyball club Aero Odolena Voda marketing mix analysis Targets: To perform an overall evaluation of the current Aero Odolena Voda marketing mix, using SWOT analysis bring strenghts and weaknesses to light. Based on this analysis suggest possible modification that would lead to a better marketing mix. Methods: Using qualitative methods such as interview, alongside with quantitative methods such as questioning, SWOT analysis and using secundary dates. Results: The specific modifications of individual parts of marketing mix will be suggested. These changes should lead to overal marketing mix improvement. These suggestions will be offered to club's leadership, that will decide how to dispose of it. Key words: Marketing, marketing research, marketing mix, sports management, SWOT analysis, corporate identity, questionnaire
|
guest ::
RSS feed.