National Repository of Grey Literature 2 records found  Search took 0.02 seconds. 
The role of national tourism agencies in economic diplomacy
Šorna, Jan ; Indrová, Jarmila (advisor) ; Petrů, Zdenka (referee)
The main goal of the thesis is to find out the role of national tourism agency in economic diplomacy on the example of the Czech Republic. First two parts are about point of view of tourism sources and the third and fourth sections focus on point of view of economic diplomacy sources. In the fifth chapter the both views are merged. The primary survey was conducted that was aimed at cooperation between CzechTourism and Czech economic diplomats and their tourism agenda. The last eight chapter analyses the results of the survey.
Architectural monuments of the Příbram region
Šorna, Jan ; Netková, Jarmila (advisor) ; Koňařík, Marek (referee)
The aim of this bachelor thesis is to analyze monuments in the Příbram region and raise awareness of architectural styles. An educational tour is created as an example on one of the landmarks. The tour focuses on pupils of elementary schools. The tour can be use in practice and can be used in educational system. Tourism of the Czech Republic, tourism of the Central Bohemian region and architectural styles are mentioned in theoretical part of the thesis. Practical part includes chosen monuments and educational programme CO JE TO ZA SLOH?.

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