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Řízení lidí v multikulturním prostředí
Moryc, Katarzyna Małgorzata ; Dvořáková, Zuzana (advisor) ; Vávra, Radovan (referee)
The main objective of the thesis was to define and analyze key aspects of managerial work in multicultural environment, in one of the Shared Services Center department, of multinational company based in Prague, Czech Republic. Further thesis aimed to define essential competencies of the successful manager and leader driving performance of multicultural department and provides recommendations to improve managerial performance in key aspects of manager s work such as communication, motivation, performance management and cross-cultural leadership. It is argued that presence of intercultural interactions between managers and their subordinates, impacts effectiveness of the managerial performance. Thesis consists of theoretical and practical part. First part of the thesis explores theoretical concepts regarding culture, communication, motivation and leadership with respect to multicultural environment specifics. In the second part, used research methods, conducted research analysis and outcomes are presented. Further in practical part recommendation towards analyzed aspects of managerial work that would lead to higher overall department performance are defined.
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Factors of Success of a Crowdfunding Campaign within Scope of the Czech Internet
Pekárek, Jan ; Kubálková, Markéta (advisor) ; Topolová, Ivana (referee)
Crowdfunding is a way of financing a project when money is raised from a large number of small contributors. The main objective of this thesis is to identify key contributing factors of success of a crowdfunding campaign based on statistical analysis of projects on HitHit.cz. As a further contribution, this thesis aims to provide recommendations on how to create a successful crowdfunding campaign, as well as to review characteristics associated with the biggest crowdfunding portals in the USA and Czech Republic.
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Consumer Behaviour Towards Online Shopping of Fashion from Foreign Countries for the French Population Between 18 and 25 Years Old
Berthuy, Alice ; Štěrbová, Ludmila (advisor) ; Vanheems, Régine (referee)
The booming of Internet has changed consumers habits in many aspects. Nowadays it is possible to buy almost anything on the Internet but also to access to some information, consumers reviews and other data that can help the consumer to make the best choice. Existing researches have been trying to find explanations to consumer behaviour online, even though it is complicated to analyse. This thesis is focused exclusively on shopping online for clothes and fashion accessories, investigating on a population between 18 and 25 years old. The hypotheses are based on four main aspects of buying: product, price, enjoyment and convenience. The research will provide elements and key factors on their consumer behaviour towards online shopping of fashion and how online companies could make them becoming more loyal to online shopping and become more prosperous.
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Succession in Czech family owned businesses
Rabiňák, Ondřej ; Srpová, Jitka (advisor) ; Habrmanová, Blanka (referee)
The intention of this thesis is to analyse case studies and identify factors of successful succession in Czech family owned businesses (FOB). The work is divided into five chapters. The first chapter is devoted to the subject and objective of my thesis. Second one deals with theoretical background of entrepreneurship, history of entrepreneurship in Czech Republic and last but not least with theoretical background of FOB. The third chapter is an analysis of researches about succession in FOB made in Czech Republic and also in other parts of world. The fourth chapter focuses on research about succession practices in Czech FOB itself. The fifth chapter identifies key factors of successful succession. Key words:
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Development of concept Blue Ocean strategy
Chiziţcaia, Oxana ; Doucek, Petr (advisor) ; Novotný, Jakub (referee)
The subject of this thesis are two terms, start-ups and strategies blue oceans. The aim is therefore to realize characteristic development of the strategy and the concept of start-up and subsequent analysis of the key success factors of start-ups, in correspondence to the strategy. Output objective is to formulate recommendations on the business segment, investors. The above primary terms are initially defined and subsequently integrated in terms of the practical analysis selected start-ups, which is also based design of this work. The work was divided into two parts, theoretical and practical. The theoretical part identifies and traces the development of the strategic concept at the time, according to the primary authors of publications strategy. Then I present the designation start-up and subsequent key factors. Subsequent practical part is converted, through analysis and comparison, theoretical background in practice. This section presents the start-ups Crowdholding and Emuj and subsequently evaluated their key success factors. In another part I implements assessment of the factors of their success in terms of key aspects of the Blue Ocean strategy. Outputs are recommendations for potential investors in terms of controversy over business plans. The conclusion summarizes the theoretical and practical part of the thesis.
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Company's Requirements for Graduates - Software Developers
Trnková, Michaela ; Pecinovský, Rudolf (advisor) ; Pavlíčková, Jarmila (referee)
This thesis maps requirements that are imposed on software developer graduates. This goal is achieved by interviews with specialists from technological companies. A key part of the document is an evaluation of different methodologies of education of programming with a closer focus on a methodology Architecture-first. Approaches are evaluated from the company representatives' point of view, university programming teachers' point of view, and students' of informatics fields point of view. The main benefit of the thesis is a set of recommendations for teaching students as a result of developers' opinions and opinions of students who went through these programming subjects. The thesis includes recommendation for students, who are going to work as developers.
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Analysis of competition in the services market
Shashkova, Tatiana ; Soukupová, Jana (advisor) ; Adámek, Petr (referee)
The thesis deals with the analysis of market competition hairdressing services, concretely with analysis of three salons which provide hairdressing services in the Centre of Prague. Preliminary I present and define key terms that play basic role in the analysis of competition in the chosen field (competition, the specifics of hairdressing market, the specifics of consumer behavior). To make my own research I elected standards that influence customers when they choose a hairdressing salon, and I created questionnaire. During valuation I commented point gains. Total score were used to to evaluate the competitive position of hairdressing salons in the market.
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Design of processes of business department in IT company and measuring their performance
Schütz, Martin ; Oškrdal, Václav (advisor) ; Bruckner, Tomáš (referee)
The thesis deals with design of new processes of business department in IT company which provides server hosting, web hosting and domain registration services. These processes come from identification and analysis of current processes and the theory of business department management. Key Performance Indicators (KPIs) were set for selected processes which can be used for managing the company as a whole. Models of processes were created due to EPC notation. New processes were designed to continuously create data in CRM information system providing evidential and information support necessary for business department management, including the possibility of measuring its performance. Processes also automatize often repetitive activities and provide relevant information to other affected business units within the company. Contribution of the thesis lies in results of analysis of current identified processes containing solution proposals of discovered problems and newly created process models. Both can be used as a pattern for optimization of current processes in already existing organization or for designing new process models in new organization in the same or similar field of business.
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Legal analysis on the management of the refugee crisis in the Federal Republic of Germany
Sikorská, Eliška ; Grmelová, Nicole (advisor) ; Kříž, Radim (referee)
This thesis analyzes the management of refugee crisis in the Federal Republic of Germany in relation to the applicable law of the European Union. In theoretical introduction, the thesis focuses on the definition of key concepts and the related areas of EU law. The second part is devoted to the policy of the Federal Republic of Germany led by Federal Chancellor Angela Merkel and the actions adopted. In the last part, these actions are analyzed in accordance with the main research question of this thesis, namely whether Germany is dealing with the immigrant crisis in accordance with the law of the European Union.
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