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Key Account Management
Dvořák, Dalibor ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
Práce monitoruje rozvoj českého maloobchodního trhu od roku 1989 do roku 2006. Zaměřuje se na vstup mezinárodních obchodních řetězců do České republiky a na s ním spojený vznik a rozvoj Key Account Managementu. Stěžejní je analýza činností Key Account oddělení tabákové společnosti Imperial Tobacco CR. Nezbytným předpokladem je také identifikace a charakteristika českého tabákového trhu.
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Sustainable tourism development of Vysocina Region
Veselá, Markéta ; Macháček, Jaroslav (advisor) ; Vondráková, Zuzana (referee)
The diploma thesis deals with the topic of sustainable tourism development at the regional level. This phenomenon is elaborated on the example of Vysocina Region. To evaluate sustainability of its development, the potential of this touristic destination is researched regarding various areas, including key products. These are subjected to comparisons with recommendations of significant tourism organization for the purpose of assessing the sustainability of tourism. The diploma thesis also includes a comparison with other Czech regions experience as a touristic destination. Vysocina Region has favourable initial conditions for its sustainable development, especially regarding supply of key products, which include both environmentally friendly goods and cultural attractiveness contributing to the personal development of individuals and promoting intercultural tolerance. The main issue appears to be the spatial imbalance of its development in the region, caused mainly by the concentration of tourist activities to certain areas and low local initiative in the less attractive areas. The diploma thesis proposes a number of solutions, such as utilization of geocaching and products of gastroturism, supporting the foundation of local destination management organisations, promoting cycling tourism and the foundation of highly visited tourist destinations.
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Factors of Success of a Crowdfunding Campaign within Scope of the Czech Internet
Pekárek, Jan ; Kubálková, Markéta (advisor) ; Topolová, Ivana (referee)
Crowdfunding is a way of financing a project when money is raised from a large number of small contributors. The main objective of this thesis is to identify key contributing factors of success of a crowdfunding campaign based on statistical analysis of projects on HitHit.cz. As a further contribution, this thesis aims to provide recommendations on how to create a successful crowdfunding campaign, as well as to review characteristics associated with the biggest crowdfunding portals in the USA and Czech Republic.
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Development of concept Blue Ocean strategy
Chiziţcaia, Oxana ; Doucek, Petr (advisor) ; Novotný, Jakub (referee)
The subject of this thesis are two terms, start-ups and strategies blue oceans. The aim is therefore to realize characteristic development of the strategy and the concept of start-up and subsequent analysis of the key success factors of start-ups, in correspondence to the strategy. Output objective is to formulate recommendations on the business segment, investors. The above primary terms are initially defined and subsequently integrated in terms of the practical analysis selected start-ups, which is also based design of this work. The work was divided into two parts, theoretical and practical. The theoretical part identifies and traces the development of the strategic concept at the time, according to the primary authors of publications strategy. Then I present the designation start-up and subsequent key factors. Subsequent practical part is converted, through analysis and comparison, theoretical background in practice. This section presents the start-ups Crowdholding and Emuj and subsequently evaluated their key success factors. In another part I implements assessment of the factors of their success in terms of key aspects of the Blue Ocean strategy. Outputs are recommendations for potential investors in terms of controversy over business plans. The conclusion summarizes the theoretical and practical part of the thesis.
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Plasma spraying from liquids: plasma liquid interaction and coating build up
Tesař, Tomáš ; Mušálek, Radek ; Medřický, Jan ; Lukáč, František
Plasma spraying from liquid feedstocks is a rapidly developing field of thermal spraying since the coatings prepared from liquids exhibit some unique features, such as high hardness, thermal shock resistance or low thermal and electric conductivity. The key factor influencing the final coating character and properties is the input material which may be in the form of a suspension or a solution. Parameters of the selected suspension (solids concentration, viscosity, surface tension, chemical composition, etc.) or solution (concentration, etc.) determine its interaction with the plasma jet which strongly influences the coating buildup. This proceeding introduces the problematics of the interaction between the liquid feedstock material with the plasma jet and presents the way of evaluation of the coating buildup.
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Automata in Infinite-state Formal Verification
Lengál, Ondřej ; Jančar, Petr (referee) ; Veith, Helmut (referee) ; Esparza, Javier (referee) ; Vojnar, Tomáš (advisor)
Tato práce se zaměřuje na konečné automaty nad konečnými slovy a konečnými stromy, a použití těchto automatů při formální verifikaci nekonečně stavových systémů. Práce se nejdříve věnuje rozšíření existujícího přístupu pro verifikaci programů které manipulují s haldou (konkrétně programů s dynamickými datovými strukturami), jenž je založen na stromových automatech. V práci je navrženo několik rozšíření tohoto přístupu, jako například jeho plná automatizace či jeho rozšíření o podporu uspořádaných dat. V práci jsou popsány nové rozhodovací procedury pro dvě logiky, které jsou často používány ve formální verifikaci: pro separační logiku a pro slabou monadickou druhořádovou logiku s následníkem. Obě tyto rozhodovací procedury jsou založeny na převodu jejich problému do automatové domény a následné manipulaci v této cílové doméně. Posledním přínosem této práce je vývoj nových algoritmů k efektivní manipulaci se stromovými automaty, s důrazem na testování inkluze jazyků těchto automatů a manipulaci s automaty s velkými abecedami, a implementace těchto algoritmů v knihovně pro obecné použití. Tyto vyvinuté algoritmy jsou použity jako klíčová technologie, která umožňuje použití výše uvedených technik v praxi.
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Network-wide Security Analysis
de Silva, Hidda Marakkala Gayan Ruchika ; Šafařík,, Jiří (referee) ; Šlapal, Josef (referee) ; Švéda, Miroslav (advisor)
Práce představuje model a metody analýzy vlasností komunikace v počítačových sítích. Model dosažitelnosti koncových prvků v IP sítích je vytvořen na základě konfigurace a síťové topologie a umožňuje ukázat, že vabraný koncový uzel je dosažitelný v dané síťové konfiguraci a stavu. Prezentovaná práce se skládá ze dvou částí. První část se věnuje modelování sítí, chování směrovaích protokolů a síťové konfiguraci. V rámci modelu sítě byla vytvořena modifikovaná topologická tabulka (MTT), která slouží pro agregaci síťových stavů určených pro následnou analýzu. Pro analýzu byl použit přístup založený na logickém programování, kdy model sítě je převeden do Datalog popisu a vlastnosti jsou ověřovány kladením dotazů nad logickou databází. Přínosy práce spočívají v definici grafu síťových filtrů, modifikované topologické tabulce, redukce stavového prostoru agrgací síťových stavů, modelů aktivního síťového prvku jako filter-transformace komponenty a metoda pro analýzu dosažitelnosti založena na logickém programování a databázích.
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Development in Consumer and Buying Behaviour
ŠACHTOVÁ, Barbora
The master thesis is focusing on development in consumer and buying behaviour in on-line grocery shopping. The first part characterizes the key concepts of this topic i.e. consumer, consumer behaviour, consumer behaviour´ models, buying behaviour, purchase decision process, e-business, e-commerce. The practical part of the thesis covers the analysis of quantitative marketing research results. The end is dedicated to suggestions and recommendations for services´ improvement of on-line grocery stores in the Czech Republic.
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Summary of foreign knowledge about the origin and development of EDZ in crystalline rocks - research
Vavro, Martin ; Souček, Kamil ; Staš, Lubomír ; Vavro, Leona
Presented search summarizes findings of foreign research oriented on the origin and evolution of the excavation damaged zone in crystalline rocks with a particular focus on the essential results of experimental projects which were performed in Canada, Sweden, Finland, and Switzerland. The study is divided, excluding the introduction, into seven main chapters of the text, which gradually deal with: (1) definition of key terms, (2) overview of the main underground research laboratories in the world where EDZ assessment was conducted, (3) methods suitable for EDZ description and characterization, (4) main factors influencing the origin of failure around the excavations and time-dependent evolution of EDZ. An overview of important outcomes of EDZ experiments, focusing on the European hard rock laboratories (Stripa, Äspö, Onkalo/Olkiluoto and Grimsel), and their summary are presented in the final two chapters.\nThe review summarizing the published key findings and results of in situ experiments shows, that for rock in lower stress state, i.e. in no spalling environment, the extent and character of rock mass damage is typically dependent on the excavation method. Using mechanical excavation, rock damage zone with thickness less than 3 centimeters can be originated. The microcracks within this zone contribute to the increase of hydraulic conductivity of the rock mass. At some test sites (Äspö, Grimsel), where the tunnel boring machine technology was used, the damage zone was already detected in depth of less than 5 mm.\nOn the contrary, openings excavated by drilling and blasting are characterized by much more extensive damage zones up to several tens of centimeters in width. The damage progressively diminishes with the distance from the opening.
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Strategy for development of Brandýs n. Labem - Stará Boleslav municipality
Perglerová, Monika ; Novotný, Vojtěch (advisor) ; Ladislav, Ladislav (referee)
This bachelor thesis concerns with strategic planning. Based on review of literature and extensive analyses of the case study, scenarios for its future development were defined. These scenarios are based on probable development of key factors and reaction of municipal decision-makers to them. They therefore represent possible futures of the area and are used to create a suitable development strategy by evaluating those scenarios. This thesis highlights the importance of long-term development planning of towns and villages. The results of scenarios indicate the importance of traffic infrastructure and big development potenciál of Labe river for the development of Brandýs nad Labem - Stará Boleslav municipality.
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