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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Comparison of radio formats Evropa 2 and Frekvence 1 in contexts of target group
 Nováková, Lucie ; Štoll, Martin (advisor) ; Maršík, Josef (referee)
The area of interest of this bachelor thesis is radio stations - Evropa 2 and Frekvence 1. The subject of the work is a comparison between these two stations. They target other target groups. Radio for "young" - i.e., for people under 30, is Evropa 2, while Frekvence 1 targets older listeners. Their differences are mainly caused by the format of the station. While Frekvence 1 is Full Service, Europe 2 is musical, specifically Adult Contemporary.
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